Search
00
GBAF Logo
trophy
Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

Subscribe to our newsletter

Get the latest news and updates from our team.

Global Banking and Finance Review

Global Banking & Finance Review

Company

    GBAF Logo
    • About Us
    • Profile
    • Privacy & Cookie Policy
    • Terms of Use
    • Contact Us
    • Advertising
    • Submit Post
    • Latest News
    • Research Reports
    • Press Release
    • Awards▾
      • About the Awards
      • Awards TimeTable
      • Submit Nominations
      • Testimonials
      • Media Room
      • Award Winners
      • FAQ
    • Magazines▾
      • Global Banking & Finance Review Magazine Issue 79
      • Global Banking & Finance Review Magazine Issue 78
      • Global Banking & Finance Review Magazine Issue 77
      • Global Banking & Finance Review Magazine Issue 76
      • Global Banking & Finance Review Magazine Issue 75
      • Global Banking & Finance Review Magazine Issue 73
      • Global Banking & Finance Review Magazine Issue 71
      • Global Banking & Finance Review Magazine Issue 70
      • Global Banking & Finance Review Magazine Issue 69
      • Global Banking & Finance Review Magazine Issue 66
    Top StoriesInterviewsBusinessFinanceBankingTechnologyInvestingTradingVideosAwardsMagazinesHeadlinesTrends

    Global Banking & Finance Review® is a leading financial portal and online magazine offering News, Analysis, Opinion, Reviews, Interviews & Videos from the world of Banking, Finance, Business, Trading, Technology, Investing, Brokerage, Foreign Exchange, Tax & Legal, Islamic Finance, Asset & Wealth Management.
    Copyright © 2010-2025 GBAF Publications Ltd - All Rights Reserved.

    ;
    Editorial & Advertiser disclosure

    Global Banking and Finance Review is an online platform offering news, analysis, and opinion on the latest trends, developments, and innovations in the banking and finance industry worldwide. The platform covers a diverse range of topics, including banking, insurance, investment, wealth management, fintech, and regulatory issues. The website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

    Home > Headlines > Switzerland facing 39% US tariff as president leaves Washington empty-handed
    Headlines

    Switzerland facing 39% US tariff as president leaves Washington empty-handed

    Switzerland facing 39% US tariff as president leaves Washington empty-handed

    Published by Global Banking and Finance Review

    Posted on August 6, 2025

    Featured image for article about Headlines

    By John Revill and Andrea Shalal

    WASHINGTON/ZURICH (Reuters) -Swiss President Karin Keller-Sutter left Washington empty-handed on Wednesday after a hastily arranged trip to avert a crippling 39% tariff on the country's exports to the United States, its biggest market, three sources familiar with the matter said.

    Keller-Sutter said she had a "very good meeting" with U.S. Secretary of State Marco Rubio, but one of the sources said she did not meet with U.S. President Donald Trump or any of his top trade officials.

    The Swiss president had been seeking a tariff rate of 10%, which U.S. officials rejected, the source said, adding that most countries are facing much higher tariff rates and reducing the U.S. trade deficit remained Trump's goal.

    Washington is potentially seeking more energy and defense exports to Switzerland, according to a Swiss source familiar with the discussions. In return, the Swiss are looking for lower duties on goods sold into the U.S., a leading buyer of Swiss watches, machinery and chocolate.

    Trump announced a tariff rate of 31% for Switzerland in April as part of a broad push to reorder global trade, but increased the threatened tariff to 39% last week.

    "We had a very good meeting today. We had a very friendly and open exchange," Keller-Sutter told reporters after the meeting at the State Department in Washington. She did not answer a question about what further offers Switzerland would make. The higher tariff is due to take effect on Thursday.

    On social media, Keller-Sutter later wrote that she and Rubio had discussed bilateral cooperation, the tariff situation and international issues. 

    The Swiss delegation was preparing to leave Washington without a deal on Wednesday, a source close to the Swiss delegation said, with the country's cabinet due to hold a meeting on Thursday or Friday.

    "We came over with the intention of presenting new ideas to the American administration to resolve the tariffs matter, which we have done," the source said. "We are ready for negotiations to continue."

    Switzerland was stunned by Trump's decision last week to apply the steep rate - among the highest announced since he launched his global trade reset - which threatens to inflict major damage on its export-orientated economy.

    Keller-Sutter and Business Minister Guy Parmelin flew to Washington on Tuesday for last-minute negotiations aimed at reducing the tariffs before they go into effect on Thursday.

    Additional talks are possible, even after the higher rate takes effect, the first source said.

    Parmelin had already raised the possibility of Switzerland buying U.S. liquefied natural gas to help secure a better deal.

    Under a deal the EU struck with Washington last month to secure a 15% tariff rate, Brussels agreed to buy $750 billion worth of LNG, oil, and nuclear energy products over the next three years. 

    While the EU made no formal pledge to buy more U.S. arms, it did indicate to U.S. negotiators that U.S. suppliers would benefit from an increase in defence spending in line with higher NATO commitments agreed under pressure from Trump.

    Both concessions, along with a pledge to invest more in the U.S., were seen as important in clinching a deal, said a person familiar with the U.S.-EU negotiations.

    Switzerland already purchases some military hardware from the U.S. and has placed a 6-billion-franc ($7.43-billion) order to buy Lockheed Martin F-35A Lightning II fighter jets.

    While the Swiss government is focused on sweetening its offer to Washington and says it is not planning countermeasures against the U.S. tariffs, some Swiss politicians have called for the F-35 deal to be scrapped over the trade dispute.      

    LOOMING ECONOMIC HIT

    Earlier on Wednesday, Keller-Sutter and her team met with Swiss business leaders including Roche Chairman Severin Schwan as well as Alfred Gantner and Marcel Erni, founders of Swiss private equity firm Partners Group.

    The group, which also included Daniel Jaeggi, president of global energy and commodity firm Mercuria, spoke about the tariffs situation, the government said, without giving further details. 

    Further meetings are planned with executives from other Swiss companies present in the United States. Business associations warn that tens of thousands of Swiss jobs are at risk if the 39% tariffs are implemented.

    Swiss cheese producers, for example, are bracing for a steep drop in sales in the United States, which bought 11% of cheese exports like Gruyere and Emmentaler last year.

    "The taxes are enormous," said Anthony Margot, a fifth-generation cheese maturer. "We can't replace a market like the United States overnight."

    The blue chip Swiss Market Index was down 1% in early afternoon trading on Wednesday.

    Following talks with Treasury Secretary Scott Bessent and U.S. Trade Representative Jamieson Greer, Switzerland had agreed a draft statement with the United States in early July that was reported to include a 10% tariff rate.

    Trump's U-turn on Friday, however, followed what some U.S. officials said was a fraught telephone call with Keller-Sutter. Swiss sources said the call was not a success, but denied there was a falling out between the two leaders.

    Keller-Sutter did not meet with Greer, Bessent or Commerce Secretary Howard Lutnick during her visit this week, the first source told Reuters.

    ($1 = 0.8080 Swiss francs)

    (Additional reporting by Dave Graham and Manuel Ausloos; Editing by Miranda Murray, Joe Bavier and Nia Williams)

    Related Posts
    UK police not taking further action over Andrew bodyguard claim
    UK police not taking further action over Andrew bodyguard claim
    Who are the most prominent prisoners released by Belarusian president Lukashenko?
    Who are the most prominent prisoners released by Belarusian president Lukashenko?
    Soccer-Williamson's first game since Euro final a highlight of Arsenal win
    Soccer-Williamson's first game since Euro final a highlight of Arsenal win
    Maria Kalesnikava, hero of Belarus opposition, freed after more than 5 years
    Maria Kalesnikava, hero of Belarus opposition, freed after more than 5 years
    Israel kills senior Hamas commander, Raed Saed, in Gaza strike- Israeli media say
    Israel kills senior Hamas commander, Raed Saed, in Gaza strike- Israeli media say
    Israel issues evacuation warning for village in southern Lebanon ahead of strike
    Israel issues evacuation warning for village in southern Lebanon ahead of strike
    Belarusian opposition politician Maria Kalesnikava freed by authorities, report says
    Belarusian opposition politician Maria Kalesnikava freed by authorities, report says
    Spanish police bust gang that used helicopters to fly drugs from Morocco
    Spanish police bust gang that used helicopters to fly drugs from Morocco
    Lukashenko frees Nobel winner Bialiatski and key Belarus opposition figures in deal with US
    Lukashenko frees Nobel winner Bialiatski and key Belarus opposition figures in deal with US
    'Peace is not far away' says Erdogan, returning from Putin meeting
    'Peace is not far away' says Erdogan, returning from Putin meeting
    US and Ukraine to discuss ceasefire in Berlin before European summit
    US and Ukraine to discuss ceasefire in Berlin before European summit
    EU countries agree 2026 fishing quotas, avoid tighter Mediterranean curbs
    EU countries agree 2026 fishing quotas, avoid tighter Mediterranean curbs

    Why waste money on news and opinions when you can access them for free?

    Take advantage of our newsletter subscription and stay informed on the go!

    Subscribe

    Previous Headlines PostSoccer-Kick It Out reports a rise in sexism, transphobia abuse in UK football season
    Next Headlines PostGerman industrial orders unexpectedly fall in June on subdued foreign demand

    More from Headlines

    Explore more articles in the Headlines category

    New Czech prime minister rejects guarantees for Ukraine loan

    New Czech prime minister rejects guarantees for Ukraine loan

    Libya's Red Castle museum opens for first time since fall of Gaddafi

    Libya's Red Castle museum opens for first time since fall of Gaddafi

    Ousted Nepal PM's party holds biggest rally since Gen Z protests

    Ousted Nepal PM's party holds biggest rally since Gen Z protests

    France boosts cattle vaccination against lumpy skin disease as farmers protest against culls

    France boosts cattle vaccination against lumpy skin disease as farmers protest against culls

    Rights groups condemn re-arrest of Nobel laureate Mohammadi in Iran

    Rights groups condemn re-arrest of Nobel laureate Mohammadi in Iran

    Ukraine's Odesa suffers major blackouts after Russian attack

    Ukraine's Odesa suffers major blackouts after Russian attack

    Two killed in Ukrainian drone strike on Russia's Saratov, regional governor says

    Two killed in Ukrainian drone strike on Russia's Saratov, regional governor says

    One dead in Russia's Saratov region after drone alert

    One dead in Russia's Saratov region after drone alert

    US envoy Witkoff will travel to Berlin to meet with Zelenskiy and European leaders

    US envoy Witkoff will travel to Berlin to meet with Zelenskiy and European leaders

    North Korean leader Kim hails troops returning from Russia mission, state media says

    North Korean leader Kim hails troops returning from Russia mission, state media says

    EU vote on Mercosur trade deal set for next week, Denmark says

    EU vote on Mercosur trade deal set for next week, Denmark says

    King Charles says his treatment for cancer can be reduced in the new year

    King Charles says his treatment for cancer can be reduced in the new year

    View All Headlines Posts