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SKRILL INTEGRATES 1-TAP FOR RACEBETS CUSTOMERS AHEAD OF THE CHELTENHAM FESTIVAL

Published by Gbaf News

Posted on March 11, 2015

3 min read
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Skrill 1-Tap introduces instant mobile payment solution

Skrill 1-Tap Added to RaceBets

Leading digital payments company Skrill announced that online bookmaker RaceBets.com has added Skrill 1-Tap to its mobile and desktop offerings.

With the 2015 Cheltenham Festival around the corner, RaceBets customers can now benefit from a convenient and secure payment process when placing bets at the jewel in jump racing’s crown and at race meets across the world.

How Skrill 1-Tap Works for Customers

Skrill 1-Tap connects with Skrill’s Digital Wallet to offer quick and easy mobile payments to merchants and customers. By using Skrill 1-Tap, RaceBets customers can make payments in ‘one tap’ on any device, rather than having to repeatedly enter their login details or sensitive credit card information. Customers’ card details are saved securely after the initial payment made via Skrill, so the functionality is enabled next time they log on to RaceBets.com.

Benefits for Merchants and Players

1-Tap benefits merchants by providing increased conversion rates, optimising the mobile experience and boosting customer spend via in-play betting. RaceBets is the latest name in a long line of gambling merchants that have already integrated with 1-Tap such as Betfred, Bet365 and SBOBET.

About RaceBets and Its Racing Focus

RaceBets specialise in racing and allow customers to place bets on worldwide horse and greyhound racing online. In 2014, they offered 266,534 races from 928 racetracks globally, where UK customers were able to take advantage of exclusive live international streaming.

Industry Reactions and Future Developments

Paul Barclay, VP Gambling, Skrill comments, “We know that ease of use and convenience are important factors to both our consumers and merchants.  Our 1-Tap solution was developed with this in mind and has been very popular with merchants as they seek to make the online payment process as slick as possible. RaceBets customers can now make seamless payments in a secure way wherever and whenever they wish.

“The future is mobile and Skrill’s focus on innovation means we are able to meet customer’s changing needs. We will continue to focus on delivering technology-led products that suit our customer’s needs.”

Oliver Sauer, Head of Operations at RaceBets.com adds, “Skrill 1-Tap significantly reduces ‘friction’ for our customers when placing their bets, providing a better and faster experience. This is particularly important for us as we offer an unrivalled horse racing betting product – racing 24 hours a day from 40 different countries.

“We have been particularly impressed by Skrill’s innovative approach to digital payments and appreciate their gambling heritage and expertise in the payments sector, which will help us deliver a smooth payment process to our customers.”

Key Takeaways

  • Skrill has integrated its 1‑Tap mobile payment solution with RaceBets, enabling one‑tap deposits via its digital wallet.
  • The launch ahead of the 2015 Cheltenham Festival aims to improve convenience, speed, and security for bettors.
  • Skrill 1‑Tap stores payment details securely, reducing friction and enhancing conversion, particularly in in‑play betting.
  • RaceBets joins other gambling merchants like Betfred, Bet365 and SBOBET in adopting Skrill 1‑Tap.

References

Frequently Asked Questions

What is Skrill 1‑Tap?
Skrill 1‑Tap is a payment feature that lets users make payments with a single tap on any device by securely storing payment details after the first transaction.
How does RaceBets benefit from Skrill 1‑Tap?
RaceBets benefits through reduced friction at checkout, faster payments, higher conversion rates, optimized mobile experience and increased in‑play betting spend.
Which other merchants use Skrill 1‑Tap?
Other gambling merchants that have integrated Skrill 1‑Tap include Betfred, Bet365 and SBOBET.
When was the integration launched?
The integration was announced in March 2015, just ahead of the 2015 Cheltenham Festival.

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