Finance

UK's Persimmon targets up to 12,500 home completions in 2026

Published by Global Banking & Finance Review

Posted on March 10, 2026

3 min read

· Last updated: April 1, 2026

Add as preferred source on Google
UK's Persimmon targets up to 12,500 home completions in 2026
Global Banking & Finance Awards 2026 — Call for Entries

March 10 (Reuters) - British homebuilder Persimmon said on Tuesday it expects to deliver between 12,000 and 12,500 home completions in 2026 as it expands sales outlets, assuming the conflict with Iran

UK homebuilder Persimmon defies sector gloom with strong 2026 outlook, shares rise

Persimmon's Positive Forecast and Market Performance

By Raechel Thankam Job

March 10 (Reuters) - British homebuilder Persimmon bucked the sector trend on Tuesday, forecasting more home deliveries and profits at the top end of market estimates in 2026 as sales recover, sending shares 11% higher. 

Profit and Delivery Expectations for 2026

The builder expects underlying operating profit near the upper end of analyst consensus of 486 million to 517 million pounds ($593-$630 million), contrasting with rivals Taylor Wimpey and  Vistry  which have recently warned of margin pressure and weaker demand.

The outlook, however, is based on an assumption that the fallout from the war in the Middle East can be contained.

CEO's Statement on Market Risks

"The impact of the Iran conflict on customer sentiment remains to be seen. Assuming the conflict with Iran and its impact is short, Persimmon is set to grow again in 2026," CEO Dean Finch said in a statement.

Sales in the opening weeks of the year have been strong and the build-to-rent market is recovering from the slowdown seen in November, Finch said. 

Recent Financial Results and Share Performance

Persimmon also reported underlying pre-tax profit of 445.6 million pounds for the year ended December 2025, ahead of market expectations, and its shares were on track for their best day since April 2020, if gains hold.

Competitive Advantages Over Rivals

Cost Management and Supply Chain

ALL THE RIGHT THINGS

Persimmon has weathered cost pressures better than rivals because it makes its own bricks, tiles and timber frames, shielding it from cost inflation squeezing its competitors.

Analyst Commentary

RBC Capital Markets analyst Anthony Codling said the 2025 results and the beginning of this year confirmed their view

"that Persimmon is doing the right things at the right time in the right places, and is performing ahead of its peers."

Home Delivery Targets and Marketing Strategy

The company expects to deliver between 12,000 and 12,500 homes in 2026, while also leaning on marketing and incentives that helped it outperform sales expectations in 2025.

Managing Build Cost Inflation

"The potential impact of current uncertainty on build cost inflation is not yet known, but we anticipate limited impact this year due to existing supplier agreements and accelerated production levels coming into 2026," Finch said.

(Reporting by Raechel Thankam Job in Bengaluru; Editing by Sherry Jacob-Phillips and Tomasz Janowski)

Key Takeaways

  • Persimmon achieved a 12% jump in 2025 home completions to 11,905, aided by around 100 new sales outlets, broad geographic coverage, and robust forward bookings (e.g., £1.17bn) (persimmonhomes.com).
  • The 2026 guidance of 12,000–12,500 home completions aligns with earlier market expectations (~12,000 units) and assumes continued operating margin progression similar to 2025's 14.2%–14.5% range (persimmonhomes.com).
  • Despite geopolitical and macroeconomic volatility (notably the Iran conflict), Persimmon's resilient order book, land pipeline, and mortgage rate easing support its cautious optimism for 2026, though material market improvements are not expected (corporatefinancenews.net).

References

Frequently Asked Questions

How many homes does Persimmon plan to complete in 2026?
Persimmon expects to deliver between 12,000 and 12,500 home completions in 2026.
What factors could impact Persimmon's 2026 home delivery targets?
Persimmon's targets assume the conflict with Iran and its global impact will be short-lived.
What is Persimmon doing to reach its home completion targets?
Persimmon is expanding its sales outlets to support the increase in home completions.
Who reported and edited the Persimmon home completions news?
The article was reported by Raechel Thankam Job and edited by Sherry Jacob-Phillips.

Tags

Related Articles

More from Finance

Explore more articles in the Finance category