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EssilorLuxottica to start smart glasses production in Italy by early 2027 - Finance news and analysis from Global Banking & Finance Review
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EssilorLuxottica to start smart glasses production in Italy by early 2027

Published by Global Banking & Finance Review

Posted on June 9, 2026

1 min read

· Last updated: June 9, 2026

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EssilorLuxottica to Launch Italian Smart Glasses Production by Early 2027

EssilorLuxottica's Strategic Move into Italian Smart Eyewear Manufacturing

MILAN, June 9 (Reuters) - Franco-Italian eyewear maker EssilorLuxottica said in a joint statement with Italian trade unions on Tuesday it would start producing smart eyewear in Italy by early 2027.

Partnerships and Product Development

  • The group has a long-term partnership with tech giant Meta Platforms to develop smart glasses under the Ray-Ban and Oakley brands.
  • Its flagship Ray-Ban Meta smart glasses are currently manufactured in Asia.

Future Production Plans

  • The statement did not specify which types of wearable devices would be produced in Italy.
Strategic Importance of the Initiative

"The EssilorLuxottica initiative represents an industrial choice of strong strategic value given the high technological content of wearables. It is based on the aim of maintaining the role of Italian plants as innovation hubs", the group said.

Reporting Credits

(Reporting by Elisa Anzolin, editing by Cristina Carlevaro and Alvise Armellini)

Key Takeaways

  • EssilorLuxottica’s smart‑glasses production, currently in Asia, will move to Italy by early 2027 to bolster its domestic innovation infrastructure
  • The company’s long‑term partnership with Meta spans the next decade, focusing on Ray‑Ban and Oakley smart eyewear development
  • This decision builds on its Smart Eyewear Lab in Milan and a collaboration with Italy’s Chips‑IT to advance wearable component R&D

Frequently Asked Questions

When will EssilorLuxottica start smart glasses production in Italy?
EssilorLuxottica plans to start producing smart eyewear in Italy by early 2027.
Which brands are involved in EssilorLuxottica's smart glasses partnership?
The partnership involves developing smart glasses under the Ray-Ban and Oakley brands with Meta Platforms.
Where are Ray-Ban Meta smart glasses currently manufactured?
Ray-Ban Meta smart glasses are currently manufactured in Asia.
What is the strategic significance of producing smart glasses in Italy?
The initiative aims to strengthen Italy’s role as a hub for technological innovation in wearable devices.

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