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AUTONET LAUNCH EXISTING BRAND ONTO AGGREGATOR SITE

Published by Gbaf News

Posted on November 1, 2013

3 min read
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Autonet Insurance expand brand offering

Ian Donaldson

Ian Donaldson

Autonet Launches CARxtra on Quotezone

Autonet Insurance is pleased to announce the launch of one of their existing brands onto the popular aggregator site, Quotezone. Branded as CARxtra, the Staffordshire broker will offer all of their customers a one stop car insurance quotation which will include comprehensive cover, leading brand breakdown cover including home start, motor legal expenses and windscreen cover.

CARxtra Offers Comprehensive Insurance Package

The idea behind the brand is to offer people a combined car insurance package that would cover a whole host of solutions and not solely focus on the insurance for the vehicle itself. Including extras such as breakdown and motor legal expenses will save stress and time for consumers wanting to purchase this additional cover.

Integration Process and Timeline

The integration of CARxtra with the Northern Irish aggregator began mid-2013 and was successfully launched in September. The brand will be an addition to two others that already exist on the Quotezone panel – Autonet Car and CARnet. The Staffordshire broker has also continued to widen their footprint by offering insurance solutions to people that live in the ‘BT’ postcode area in Northern Ireland as well as their customer base in the UK.

Management Perspective on New Launch

Managing Director Ian Donaldson commented: “I am pleased to announce the introduction of CARxtra onto Quotezone’s panel of insurers. Market research indicates a shift in certain buying behaviours from different demographics and consumers are constantly looking for more convenient ways to purchase their insurance and optional extras in one place. Both our CARxtra and VANxtra brands are able to offer this.”

Autonet Insurance expand brand offering

Ian Donaldson

Ian Donaldson

Autonet Insurance is pleased to announce the launch of one of their existing brands onto the popular aggregator site, Quotezone. Branded as CARxtra, the Staffordshire broker will offer all of their customers a one stop car insurance quotation which will include comprehensive cover, leading brand breakdown cover including home start, motor legal expenses and windscreen cover.

The idea behind the brand is to offer people a combined car insurance package that would cover a whole host of solutions and not solely focus on the insurance for the vehicle itself. Including extras such as breakdown and motor legal expenses will save stress and time for consumers wanting to purchase this additional cover.

The integration of CARxtra with the Northern Irish aggregator began mid-2013 and was successfully launched in September. The brand will be an addition to two others that already exist on the Quotezone panel – Autonet Car and CARnet. The Staffordshire broker has also continued to widen their footprint by offering insurance solutions to people that live in the ‘BT’ postcode area in Northern Ireland as well as their customer base in the UK.

Managing Director Ian Donaldson commented: “I am pleased to announce the introduction of CARxtra onto Quotezone’s panel of insurers. Market research indicates a shift in certain buying behaviours from different demographics and consumers are constantly looking for more convenient ways to purchase their insurance and optional extras in one place. Both our CARxtra and VANxtra brands are able to offer this.”

Key Takeaways

  • Autonet’s CARxtra brand launched on Quotezone in September 2013.
  • CARxtra offers an all-in-one car insurance package including breakdown, legal, and windscreen cover.
  • The integration began mid‑2013 and complements existing Autonet brands on Quotezone: Autonet Car and CARnet.
  • Autonet expanded its distribution to include residents in Northern Ireland’s ‘BT’ postcode area.

References

Frequently Asked Questions

What is CARxtra?
CARxtra is a brand by Autonet Insurance launched on Quotezone in September 2013 offering comprehensive car insurance plus extras such as breakdown, motor legal expenses, and windscreen cover.
When did the CARxtra integration with Quotezone begin and launch?
Integration began mid‑2013 and the brand was successfully launched in September 2013.
Which existing Autonet brands were already on Quotezone?
Autonet Car and CARnet were already on Quotezone’s panel before CARxtra was added.
Which geographical areas does CARxtra cover?
CARxtra is available to customers across the UK, including those in Northern Ireland’s ‘BT’ postcode area.

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