MYFIRMSAPP SHORTLISTED FOR TOP ACCOUNTANCY PRACTICE PRODUCT OF THE YEAR

UK software company is leading global mobile transformation in the accountancy profession by giving accountancy practices their own branded App enabling them to connect and communicate with clients ‘anytime, anywhere and on any device’

BAA 2017MyFirmsApp announced today that it has been shortlisted for Practice Product of the Year in the industry leading British Accountancy Awards. This achievement comes just four years after the software company launched and during which time, it has grown to become the largest global custom App platform in the world by offering a full design service for the custom branded Apps it creates for practices, large and small.

Having an App is a proven, effective and easy way of answering the current mobile challenge and connects accountants with customers and prospects on their mobiles where they spend most of their time, to build deeper more valuable relationships. A custom App rapidly becomes a go-to resource and the principal point of contact for everything connected with accounts, finance, tax and their business.

The MyFirmsApp platform provides a rich tool kit for practices that includes GPS mileage tracking, an impressive suite of 17 calculators including the new Capital Gains Tax calculator and Photo receipt management. A huge advantage lies in the fact that the firm is able to retain control of the client relationship and hold all online portal and accounts software logins all within 1 single interface an always in the brand of the firm – ‘One App, One Place, Your Brand’.  The advanced Marketing and Push Pack makes automated communication with clients easier and its push notifications are proven to be 5 times more effective than email.

MyFirmsApp have taken the complex (over 2.5 million lines of code) and made it simple for accountants to launch their own branded, compliant mobile App.  During the last year the company has achieved sales growth of 225% and reached a 1000th App milestone in Q1 2017. While the UK remains the largest market with 30 of the top 100 UK accountancy practices now with an App from MyFirmsApp, the company now has customers in 9 countries and sustained growth in Australia, South Africa and the US.

Joel Oliver, CEO, MyFirmsApp commented: “This is the first time that MyFirmsApp has entered the prestigious British Accountancy Awards that celebrate excellence in accountancy and finance management and we are absolutely delighted to have made it on to the shortlist. It’s a testament to our customers who have helped us on this journey and our end user community explaining exactly what they wanted.  The custom Apps we develop leverage the power of mobile technology and put the accountant right at the centre of the digital world and help improve client service, save time and protect the firm’s brand.”

The awards will be announced at a glittering ceremony attended by over 750 guests from practices all over the country on 13th October 2017 at the London Hilton on Park Lane.

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