UK SOFTWARE COMPANY, MYFIRMSAPP, IS RECOGNISED IN US 2017 TAX & ACCOUNTING TECHNOLOGY INNOVATION AWARDS

CPA Practice Advisor gives MyFirmsApp an ‘honorable mention’ in its’ annual Tax & Accounting Technology Innovation Awards

MyFirmsApp, the UK software company and largest global custom App platform in the world for accountants in practice, announced today that it is has received an ‘honorable mention’ amongst finalists in the annual Tax & Accounting Technology Innovation Awards, organised by CPA Practice Advisor.

CPA Practice Advisor is a leading resource for information to tax and accounting professionals in public practice in the US. The Awards are considered the pinnacle of recognition for technology vendors serving the tax and accounting profession and they recognise outside-the-box thinking in product development, breakthrough technologies, state of the art design and implementation, and cutting edge concepts that help accounting professionals and their clients be more productive and profitable.

MyFirmsApp demonstrated to the judging panel that accounting firms that have their own dedicated App are connecting, collaborating and communicating with their clients more efficiently and productively. Importantly, having its’ own App demonstrates that the accounting firm understands – and is responding to – client’s changing expectations around the accessibility and availability of services and support.

 “We’ve crossed the threshold of accounting firms and their clients knowing that they need to embrace new technologies. Now the questions are around which technologies provide the best solutions,” says CPA Practice Advisor Editor-in-Chief Gail Perry, CPA. “Each year we have the opportunity to examine and test new and improved products. It is our hope that these awards provide some guidance and insight into new technologies that are available to make the work-lives of accountants and their clients better, more efficient, and more successful.”

The US represents an important market for the Darlington based Software Company and during 2017, it has made tremendous inroads, winning business from accounting firms of all sizes. Wiebe Hinton Hambalek, LLP is one such firm and Stephanie Chapa, Director of Marketing says: “We have been using it for about a year now The Receipt Manager is the most used page and we also promote it regularly in our e-newsletter and the articles about it are consistently opened and read.  I personally love it. It’s such a unique talking point. When I tell someone we have an app, they’re always very impressed and think it’s exceptionally cutting edge.”

Joel Oliver, CEO, MyFirmsApp commented: “2017 has been a tremendous year for us in the US with the announcement in February that MyFirmsApp had been named as the best new online App by the influential US publication, Accounting Today and now CPA Practice Advisor has called MyFirmsApp out with an honorable mention in its’ highly sought after roll-call for the Innovation Awards 2017.”