Phoenix American Financial Services, Inc. (PAFS) announced today that Robyn Holloway has joined the firm as Vice President of Strategic Sales. Ms. Holloway brings 20 years of experience in senior sales positions at DST Systems, Fidelity Investments, State Street Corporation and Deutsche Bank adding a wealth of sales expertise to Phoenix American. She served most recently as Vice President of Sales for DST’s Alternative Fund Services group, which was recently acquired by SS&C Technologies.

Ms. Holloway will help lead the sales effort for Phoenix American Financial Services in support of its offering of fund administration and fund accounting services to private equity, venture capital, hedge funds and real estate funds. She brings extensive knowledge of the brokerage, wealth management and alternative investment industries. Ms. Holloway’s consultative sales approach complements the company’s tradition of personalized client service.

With the growing sophistication of alternative investment funds and the increasing reliance on outsourced fund administration services, Ms. Holloway’s broad experience perfectly positions her to communicate the value of Phoenix American’s end-to-end back office outsourcing solutions.

“Robyn chose to join Phoenix American because of our state-of-the-art technology combined with our customized service approach,” said Andrew Constantin, Senior Vice President of Operations for Phoenix American. “Our STAR System’s flexibility is the ideal solution for the alternative investment industry. Robyn is a true professional who brings an enormous amount of talent and knowledge and we are thrilled to have her as part of the team.”

“I’m thrilled to be joining Phoenix American,” said Robyn Holloway. “The company is an industry leader in fund administration technology with superior client support. This industry demands high touch service and advanced systems. Sponsors and investors deserve more than they currently settle for.”

Phoenix American Financial Services, Inc. (PAFS) is a leading provider of fund administration, fund accounting and transfer agent services for the alternative investment industry. PAFS’s Aircraft Group, which includes its major operational facilities in Shannon Ireland, is the leading provider of administration and accounting services for asset backed securitizations specializing in the commercial aircraft and engine leasing industry. Phoenix American was founded in 1972 and is headquartered in San Rafael, CA.