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Soccer-Infantino and FIFA present united front after crisis meeting over stake sale fallout

Published by Global Banking & Finance Review

Posted on August 6, 2026

5 min read

· Last updated: August 6, 2026

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FIFA United After Crisis Talks on Abandoned World Cup Stake Sale

FIFA's Abandoned World Cup Stake Sale: Fallout and Reactions

By Rohith Nair

FIFA's Apology and Leadership Support

Aug 5 (Reuters) - FIFA apologised to its members for mistakes made over its abandoned proposal to sell commercial rights to the World Cup as the body's leadership reaffirmed its support for President Gianni Infantino after a crisis meeting in Morocco on Wednesday.

The proposal to sell a 20% stake in a new commercial rights entity to private investors in a deal that would have raised about $4.2 billion provoked a fierce backlash and was withdrawn last Friday.

Infantino bore the brunt of the criticism, including some from inside FIFA, which raised questions over his re-election as president next March. 

Statements from FIFA Leadership

"Following a meeting in Rabat, Morocco, the FIFA Secretary General and members of the FIFA management board in attendance reaffirmed their full support for FIFA President Gianni Infantino," the statement said. 

"In turn, the FIFA President reiterated his full support for the FIFA Secretary General and the FIFA administration for their necessary and outstanding work in the delivery of his vision."  

Internal Communications and Staff Reactions

Secretary General Mattias Grafstrom sent an internal memo to staff this week lamenting the "sad and reproachable series of events" that led to the project being "permanently abandoned", two sources told Reuters.

Grafstrom's letter, which did not mention Infantino by name, noted that "individuals, unstable moments and unfortunate episodes come and go" but FIFA's work would continue.

His words echoed those of FIFA's Chief Operating Officer Kevin Lamour, who said last week that staff had been "deceived" over the plan which he described as the project of one person.

FIFA's Official Response and Future Promises

Wednesday's FIFA statement noted that Infantino, president since 2016, was "the only official elected by the 211 FIFA member associations".

FIFA said a separate letter had been sent to FIFA Council members and member associations apologising for the errors and promising a review. 

"It was agreed that it was not the intention for the FIFA Council and FIFA member associations to feel excluded from the process and that the process should have been handled differently," the statement added.    

With the proposal withdrawn, FIFA said it would "no longer tolerate any attacks on its integrity, good governance and due process".

Backlash and Criticism from Stakeholders

Stakeholder Concerns and UEFA's Position

FIERCE CRITICISM OF PROPOSAL FROM STAKEHOLDERS

The proposal, which also drew scrutiny because of the involvement of a company with family links to U.S. President Donald Trump, prompted fierce criticism from European soccer's governing body UEFA and other stakeholders.     

Infantino's backdown last Friday did little to assuage those critics and a handful of European federations have withdrawn their backing for the 56-year-old Swiss Italian. 

UEFA said it had lost confidence in Infantino's leadership, a stance shared by CONCACAF, which runs the game in North and Central America as well as the Caribbean. 

The Asian Football Confederation (AFC) were also highly critical of the way the proposal was presented as a fait accompli without consultation. 

Calls for Resignation and Broader Criticism

Former Portugal great Luis Figo, who planned to run for the FIFA presidency in 2015, said Infantino should resign over the affair, while UEFA Vice President Laura McAllister told Reuters the controversy surrounding the abandoned proposal had brought the FIFA president's leadership to a crisis point.

European Leagues, which represents more than 1,300 clubs across Europe, said on Wednesday FIFA must not be allowed to "continue taking unilaterally disruptive decisions" that affect clubs, players and fans. 

It also criticised the "impractically short assessment timeline" of four weeks given by FIFA to study the plan to expand the World Cup from 48 to 64 teams for the 2030 edition.

An Extraordinary Congress could be called if 43 or more FIFA member associations make a formal written request for one.

Infantino's Support Base and Future Prospects

Messages of Support from Allies

INFANTINO ALLIES SEND MESSAGES OF SUPPORT

Infantino still has plenty of allies, however, particularly in parts of the world where impoverished football associations rely on FIFA's largesse to operate.

Leading African football administrators have sent messages of support as Infantino looks to the continent's 54 members for backing. The African confederation (CAF) has yet to take a stance.

The executive committee of the smallest and least wealthy regional confederation, Oceania, will meet next Wednesday to discuss their approach.

Qatar, which hosted the 2022 World Cup, Kuwait, Lebanon, Sri Lanka, Indonesia and the Philippines have all declared their loyalty to Infantino despite the AFC's critical stance.

Voting Power and Election Outlook

Under FIFA rules, the vote of San Marino, whose men's team are ranked 211th and last in the world rankings, counts as much as that of World Cup winners like Brazil, Germany, Argentina and Spain.

One clear advantage for Infantino as he looks to extend his presidency until 2031 is that no clear candidate to stand against him in March's election has yet emerged.

One of the first football associations to back Infantino after his proposal was withdrawn was Morocco, which will co-host the 2030 World Cup with Portugal and Spain and is hoping to stage the final. 

Rumors and Official Clarifications

A FIFA spokesperson dismissed a report that Infantino had made promises over the staging of the title-deciding contest in exchange for support.

"It is false and misleading to claim the FIFA president has made any promise in relation to hosting the FIFA World Cup 2030 final," the spokesperson said. 

"A decision will be made by FIFA in due course." 

(Reporting by Rohith Nair, Lori Ewing, Ian Ransom, Tim Hart and Suramya Kaushik, writing by Nick Mulvenney and Janina Nuno Rios, editing by Lincoln Feast.)

Key Takeaways

  • After fierce criticism—particularly from UEFA and multiple regional federations—FIFA withdrew its plan to sell a ~20 % stake in a new commercial entity, valued at ~$20 billion, to raise ~$4.2 billion; the reversal drew apologies and a pledge to review governance processes. (apnews.com)
  • At the crisis meeting in Morocco, FIFA Secretary General Mattias Grafström lamented the “sad and reproachable series of events,” while internal figures like COO Kevin Lamour criticized the secrecy; yet leadership publicly rallied behind President Infantino, emphasizing member‑association election legitimacy. (apnews.com)
  • UEFA threatened legal action and expressed loss of confidence in Infantino’s leadership; FIFA warned it will no longer tolerate attacks on its integrity and promised member associations greater inclusion and better communication in future decisions. (apnews.com)

References

Frequently Asked Questions

Why did FIFA abandon its World Cup stake sale proposal?
FIFA withdrew the proposal to sell a 20% stake in World Cup commercial rights after backlash from governing bodies, member associations, and criticism over the lack of consultation.
What was the financial value of FIFA's proposed stake sale?
The deal to sell a 20% stake in a new commercial rights entity to private investors was valued at about $4.2 billion.
How has the controversy impacted Gianni Infantino's leadership?
Infantino faced criticism from within FIFA and from organizations like UEFA, putting his re-election as president at risk and leading to a crisis meeting to reaffirm support.
What steps has FIFA taken following the abandoned proposal?
FIFA issued an apology, promised a review of its processes, and affirmed support for its leadership while pledging better governance in future decisions.
Who criticized FIFA's handling of the World Cup stake sale?
UEFA, CONCACAF, the Asian Football Confederation, and European Leagues were among the key critics of FIFA's proposal and lack of transparency.

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