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Ladbrokes owner Entain beats first-half profit view as World Cup offsets UK tax blow - Finance news and analysis from Global Banking & Finance Review
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Ladbrokes owner Entain beats first-half profit view as World Cup offsets UK tax blow

Published by Global Banking & Finance Review

Posted on August 13, 2026

2 min read

· Last updated: August 13, 2026

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Entain Surpasses First-Half Profit Expectations, Boosted by World Cup Surge

Entain's Financial Performance and Strategic Moves in 2024

By Yamini Kalia

First-Half Profit Results and World Cup Impact

Aug 13 (Reuters) - Ladbrokes owner Entain beat first-half profit expectations on Thursday as group-wide cost cuts and a surge in player engagement during the men's Soccer World Cup helped the bookmaker absorb the impact of higher British gambling taxes.

Revenue Streams and Tax Mitigation

The scale of Entain's revenue stream across the U.S. and Britain helped it mitigate the impact of the taxes, which have put pressure on smaller rivals such as Evoke, while the sporting spectacle also lifted consumer spending and morale.

CEO Insights on Player Engagement

CEO Stella David told Reuters that "massive engagement" from the World Cup has spilled over into Entain's current quarter, with first-time bettors doubling from the 2022 version.

Gaming Revenue Growth

Group net gaming revenue rose 5% on a constant currency basis in the first half, with online net gaming revenue up 7% and retail up 1% on the same basis.

Entain shares were up marginally at 0830 GMT, having risen as much as 3% earlier.

BetMGM Strategy and U.S. Market Position

Joint Venture Operations

BETMGM STRATEGY

Entain operates BetMGM in the U.S. along with MGM Resorts, and that business has been a highly lucrative one for the British group.

Analyst Perspectives

Analysts believe BetMGM could be a good independent asset for Entain, thanks to its strong U.S. market position and standalone technology infrastructure.

Ownership Structure and Technology Separation

Entain's David, who has been vocal about being open to a change in ownership structure for the business, said the company has been separating BetMGM's technology and infrastructure from MGM Resorts so that Entain could run the business independently if needed, though there is no plan for a transaction yet.

Cost Management and Future Outlook

Profit Figures and Estimates

Entain's first-half underlying core profit fell 2% to £479 million ($645.6 million), but still topped company-compiled estimates of £455 million.

Business Restructuring and Debt Reduction

It began a phased exit from its Central and Eastern European business in late June, with plans to also cut 500 jobs, as it reduces its cost and debt burden, which stood at £3.6 billion at the end of June.

Exchange Rate Information

($1 = 0.7420 pounds)

(Reporting by Yamini Kalia in Bengaluru; Editing by Mrigank Dhaniwala and Jan Harvey)

References

Frequently Asked Questions

How did Entain beat first-half profit expectations?
Entain exceeded profit forecasts through cost cuts and increased player engagement during the men's Soccer World Cup, which offset higher UK gambling taxes.
What was the impact of the Soccer World Cup on Entain's revenue?
The World Cup significantly boosted consumer spending and morale, resulting in a surge in new bettors and a rise in both online and retail gaming revenues for Entain.
How is Entain dealing with increased UK gambling taxes?
Entain's diverse revenue base in the UK and US, alongside cost-cutting measures, has helped the company absorb the impact of higher British gambling taxes.
What strategy is Entain pursuing with BetMGM in the US?
Entain operates BetMGM with MGM Resorts and has worked to separate BetMGM's technology and infrastructure, preparing for possible independent operation if needed.
What steps has Entain taken to reduce its debt?
Entain began phasing out its Central and Eastern European business and plans to cut 500 jobs to lower its cost and debt burden, which stood at £3.6 billion at June end.

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