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Google, Meta, TikTok face EU consumer complaints about handling of financial scams

Published by Global Banking & Finance Review

Posted on May 21, 2026

2 min read

· Last updated: May 21, 2026

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Google, Meta, TikTok face EU consumer complaints about handling of financial scams

EU Consumer Groups File Complaints Against Big Tech Over Financial Scams

By Foo Yun Chee

Allegations of Inadequate Protection

BRUSSELS, May 21 (Reuters) - Alphabet's Google, Meta Platforms and TikTok were hit with complaints from European Union consumer groups on Thursday for allegedly failing to protect users from financial scams on their platforms.

The move highlights growing pressure worldwide on Big Tech to do more to address the negative impacts of social media, particularly for children and vulnerable users.

Details of the Complaints

The complaints, filed by the European Consumer Organisation (BEUC) and 29 of its members in 27 European countries, were submitted to the European Commission and national regulators under the Digital Services Act, which requires large online platforms to do more to tackle illegal and harmful content.

Statements from BEUC and Tech Companies

"Meta, TikTok and Google not only fail to proactively remove fraudulent ads but also do little when being notified about such scams," BEUC Director General Agustín Reyna said in a statement.

"If they fail to address the financial scams circulating on their platforms, fraudsters will continue to reach millions of European consumers daily, leaving people at risk of losing hundreds to thousands of euros to fraud," he said.

A Google spokesperson disputed the groups' assertion, saying: "We strictly enforce our ad policies, blocking over 99% of violating ads before they ever run. Our teams constantly update these defenses to stay ahead of scammers and protect people."

There was no immediate response from Meta or TikTok to an email request for comment.

Reported Incidents and Regulatory Response

The consumer groups said they reported nearly 900 ads suspected of breaching EU laws between December last year and March this year but the platforms only took down 27% of the ads and 52% of the reports were rejected or ignored.

The groups urged regulators to investigate whether the companies were complying with the rules and to impose fines for breaches.

Potential Penalties Under the Digital Services Act

DSA fines can reach as much as 6% of a company's global annual turnover.

(Reporting by Foo Yun Chee; Editing by Elaine Hardcastle and Tomasz Janowski)

Key Takeaways

  • BEUC and 29 national consumer groups reported nearly 900 suspected scam ads across Google, Meta, and TikTok between December 2025 and March 2026, with only 27% removed and 52% of reports ignored or rejected (cincodias.elpais.com).
  • Complaints filed under the EU’s Digital Services Act urge regulators to investigate compliance and consider fines up to 6% of global turnover—a penalty framework intended to deter inaction by major platforms (eu-digital-services-act.com).
  • The action underscores mounting scrutiny on Big Tech’s responsibility to curb harmful content, especially financial scams targeting vulnerable users, with consumer advocates and banks increasingly calling for enforcement (cincodias.elpais.com).

References

Frequently Asked Questions

Which tech companies are facing complaints in the EU for financial scams?
Google, Meta Platforms, and TikTok are facing complaints from EU consumer groups for allegedly failing to address financial scams on their platforms.
Who filed the complaints against Google, Meta, and TikTok?
The European Consumer Organisation (BEUC) and 29 of its members in 27 European countries filed the complaints.
What law are the complaints filed under?
The complaints were submitted under the Digital Services Act, which requires major online platforms to combat illegal and harmful content.
What actions did consumer groups report regarding scam ads?
Consumer groups reported nearly 900 suspected scam ads, but the platforms only removed 27% of them.
What penalties can companies face under the Digital Services Act?
Companies can face fines of up to 6% of their global annual turnover for breaches of the Digital Services Act.

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