UK's Currys names Nordics chief Tønnesen as group CEO - Finance news and analysis from Global Banking & Finance Review
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UK's Currys names Nordics chief Tønnesen as group CEO

Published by Global Banking & Finance Review

Posted on June 3, 2026

2 min read

· Last updated: June 3, 2026

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Fredrik Tønnesen Appointed Currys Group CEO as Company Eyes Profit Growth

Leadership Transition and Company Performance

Fredrik Tønnesen’s Appointment as CEO

LONDON, June 3 (Reuters) - British electricals retailer Currys on Wednesday named the boss of its Nordics business, Fredrik Tønnesen, as its new group chief executive, succeeding Alex Baldock.

Tønnesen, who will start his new role on August 3, has headed the Nordics division, accounting for about 40% of group revenue, since 2023.

Outgoing CEO Alex Baldock’s Tenure

Baldock, CEO for eight years and the architect of Currys' turnaround, will leave the firm on August 31. He will join health and beauty retailer Boots in the autumn.

Tønnesen’s Career Background

Tønnesen started his career on the shop floor as a sales assistant and subsequently served as managing director for Norway and as Nordics chief operating officer.

Currys’ Financial Outlook

Last month, Currys, which sells computers, gaming products, televisions, fridges, washing machines and mobile phones, forecast an 18% rise in annual profit after underlying sales at its main UK and Ireland business rose 3%, bucking the trend of a generally subdued retail sector.

Share Performance

Shares in Currys are up 19% over the last year.

(Reporting by Prerna Bedi in Bengaluru and James Davey in London; Editing by Subhranshu Sahu and Louise Heavens)

Key Takeaways

  • Fredrik Tønnesen promoted from Nordics chief to group CEO given Nordics’ ~40% revenue contribution and strong performance under his leadership (annualreports.com)
  • Alex Baldock steps down after eight‑year turnaround tenure; will leave Currys on August 31 and join Boots in autumn (investing.com)
  • Currys recently forecast strong performance with an 18% profit rise and 3% sales growth in UK & Ireland, and its shares are up 19% year‑on‑year (cosmeticsbusiness.com)

References

Frequently Asked Questions

Who is the new group CEO of Currys?
Fredrik Tønnesen, previously head of the Nordics division, has been named as the new group CEO of Currys.
When will Fredrik Tønnesen start as Currys group CEO?
Fredrik Tønnesen will begin his role as group CEO on August 3.
Who is Fredrik Tønnesen succeeding as Currys CEO?
Fredrik Tønnesen is succeeding Alex Baldock, who has been Currys CEO for eight years.
What percentage of Currys’ revenue is generated by the Nordics division?
The Nordics division, formerly headed by Tønnesen, accounts for about 40% of Currys' group revenue.

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