UK Recruiter PageGroup to Return to Its Original Name Michael Page
Overview of PageGroup's Rebranding to Michael Page
July 16 (Reuters) - British recruiter PageGroup on Thursday said it will return to its earlier name Michael Page, also its widely recognised eponymous brand, effective July 20.
Background and Context
Here are a few details and context on the firm's name:
Reasons for the Name Change
• "The move to a single Michael Page brand creates a clearer and more unified proposition for clients, candidates and employees," CEO Nicholas Kirk said as the firm decides to bring its services and solutions under a unified structure.
Company History
Initial Listing and Founding
• The firm was first listed on the London Stock Exchange as Michael Page in 1988, according to its website, and comes from its founder's name.
Rebranding to PageGroup
• It rebranded itself as PageGroup in 2012 and Michael Page became one of its core verticals which helps companies hire qualified professionals.
About the Founder
• Michael Page, who founded the firm in 1976, retired in 1995.
(Reporting by Prerna Bedi in Bengaluru; Editing by Janane Venkatraman)
