Business
UK Stop Ad Funded Crime (UKSAFC) set up to tackle online fraud
World-leading initiative sees UK advertising professionals, policymakers, technology providers, and...
1st December, 2022
Digital advertising
Top Stories
Alphabet’s miss fans inflation fears across digital advertising
By Sheila Dang and Eva Mathews (Reuters) -Google parent Alphabet Inc’s disappointing ad sales sparke...
26th October, 2022
Top Stories
Vodafone leverages GumGum’s contextual intelligence platform to increase purchase intent around Samsung Galaxy Z Flip3
London, UK – 30th June 2022: GumGum and Vodafone have announced a successful strategic partnership w...
30th June, 2022
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Exclusive-Google offers to let ad rivals place YouTube ads in EU antitrust probe – sources
By Foo Yun Chee BRUSSELS (Reuters) -Google parent Alphabet has offered to let rival ad intermediarie...
13th June, 2022
Top Stories
Global advertising to grow by 8.4% this year -report
By Helen Coster (Reuters) – The global advertising industry is expected to grow 8.4% this year, desp...
13th June, 2022
Top Stories
Spotify looks to stoke Wall Street enthusiasm amid cooling economy
By Dawn Chmielewski and Supantha Mukherjee (Reuters) – The audio streaming service Spotify Technolog...
8th June, 2022
Business
adi Telecom Rebrand to adi Digital as Digital Service Offering Evolves
To meet the growing demand for digital products and technologies, multi-disciplinary engineering fir...
28th September, 2018
Technology
Digital Advertising Blockchain Protocol adds new OnXCHNG Partners & Advisors
Ad Council, South Korean mobile ad network Cauly, deepens global traction in key markets Kochava Lab...
25th September, 2018
Top Stories
CRITEO REPORTS RECORD RESULTS FOR THE SECOND QUARTER 2014 AND INCREASES FULL-YEAR 2014 GUIDANCE
Criteo S.A. (Nasdaq:CRTO), the performance advertising technology company, announced its financial r...
8th August, 2014
Top Stories
GLOW DIGITAL MEDIA SECURES $7M IN FUNDING TO ACCELERATE INTERNATIONAL GROWTH
Now operating across three continents; Glow is a Facebook Strategic Preferred Marketing Developer, h...
25th July, 2014
Finance
WHAT MAKES A FINANCIAL SERVICES AD SUCCESSFUL? ROCKET FUEL REVEALS RESULTS OF RESEARCH INTO WHAT LEADS A CONSUMER TO CLICK AND CONVERT
Financial worries keeping people up at night? Conversion rates peak at between midnight and 6am Rock...
10th April, 2014
Top Stories
FACEBOOK PARTNER CATEGORIES; HOW BRANDS DELIVER MORE POWERFUL ADVERTISING USING FACEBOOK
Partner categories are a method of ad targeting that allows brands to market to users based on the u...
4th April, 2014