Mercedes CEO Promises to Protect US Business as China Investor Pressure Mounts
By Rachel More
Mercedes Faces US Market Threats Amid Chinese Investor Concerns
BERLIN, July 28 (Reuters) - Mercedes-Benz's CEO pledged on Tuesday to shield its U.S. business from a possible sales ban, as concerns in Washington over the German carmaker's Chinese investors threaten it with exclusion from one of its few remaining growth markets.
The U.S. Senate Commerce Committee approved legislation last week to toughen a ban on Chinese automakers entering the U.S. market that could, in theory, bar Mercedes from selling vehicles there, since its top two shareholders are Chinese.
CEO Ola Kaellenius Responds to US Legislation
"If we need to make adjustments to comply with anything, we will make sure that we protect our presence and our business in the U.S.," CEO Ola Kaellenius said, as the company reported second-quarter results.
"We are not naive about the geopolitical environment and the competition between the United States and China."
Monitoring US-China Geopolitical Tensions
Kaellenius said the company was monitoring the U.S. debate closely and was "deeply involved" in talks with relevant parties.
Chinese Shareholders' Influence
Chinese carmaker BAIC Group and Geely's billionaire founder Li Shufu together hold nearly 20% of Mercedes' listed shares.
Mercedes' US Expansion and Production Strategy
Potential for Local Engine Production
MERCEDES COULD SET UP ENGINE PRODUCTION IN U.S., CEO SAYS
Faced with plunging sales in China, where the company and its German peers have fallen behind in a rapid shift to electric vehicles, Mercedes is building up local production in the U.S., where demand for its traditional cars remains high.
Investments and Trade Policy Impact
At a time when the Trump administration is also pressuring foreign companies with tariff threats, Mercedes has pledged over $7 billion in investments in its U.S. operations, including $4 billion through 2030 to boost SUV production at its Alabama plant.
Kaellenius said the company could set up engine production in the U.S. depending on the outcome of a North American trade pact revamp currently under negotiation, which could possibly include U.S.-specific content rules for vehicles in the region.
US Market Performance and Strategic Importance
Mercedes has good reason to protect and even expand its U.S. footprint. Sales there grew by 15% in the first six months of the year, helping to offset some of the pain in China. The combustion engine cars popular there, meanwhile, earn the company fatter margins compared to costlier-to-produce EVs.
Analyst Perspective on US Manufacturing
"If you are manufacturing locally in the U.S., it is a licence to print money," said independent automotive analyst Matthias Schmidt.
(Reporting by Rachel More; Editing by Linda Pasquini and Joe Bavier)
