Advertising

Latest articles

Image for M&C Saatchi expects 2024 profit to meet forecasts
Top Stories

M&C Saatchi expects 2024 profit to meet forecasts

M&C Saatchi expects 2024 profit to meet forecasts (Reuters) – M&C Saatchi said on Wednesday it expec...

10th April, 2024

Image for How AI-Driven Creatives Offer New Profitability Paths
Technology

How AI-Driven Creatives Offer New Profitability Paths

How AI-Driven Creatives Offer New Profitability Paths By: Asaf Yanai, CEO, Alison.AI [Linkedin] The...

27th February, 2024

Image for Kering to put more money into reviving Gucci brand
Top Stories

Kering to put more money into reviving Gucci brand

Kering to put more money into reviving Gucci brand By Mimosa Spencer PARIS (Reuters) -Kering will in...

8th February, 2024

Image for Sinclair and Futuri Announce Strategic Partnership to Innovate Television Sales with AI Technology
Finance

Sinclair and Futuri Announce Strategic Partnership to Innovate Television Sales with AI Technology

Sinclair and Futuri Announce Strategic Partnership to Innovate Television Sales with AI Technology B...

6th February, 2024

Image for Alkimi Launches Mainnet; Bringing $600 Billion Industry On-Chain
Finance

Alkimi Launches Mainnet; Bringing $600 Billion Industry On-Chain

Alkimi Launches Mainnet; Bringing $600 Billion Industry On-Chain London, United Kingdom, December 19...

19th December, 2023

Image for Google Ads: Revolutionizing Digital Advertising in New Zealand and Beyond
Business

Google Ads: Revolutionizing Digital Advertising in New Zealand and Beyond

Google Ads: Revolutionizing Digital Advertising in New Zealand and Beyond In today’s digital age, on...

4th December, 2023

Image for Multilocal Launches Low Carbon Marketplace Globally To Bolster Sustainability Offering
Business

Multilocal Launches Low Carbon Marketplace Globally To Bolster Sustainability Offering

Multilocal Launches Low Carbon Marketplace Globally To Bolster Sustainability Offering Buy-side spec...

20th July, 2023

Image for Playground xyz’s High-Attention Marketplaces Are Now Available with PubMatic
Business

Playground xyz’s High-Attention Marketplaces Are Now Available with PubMatic

Playground xyz’s High-Attention Marketplaces Are Now Available with PubMatic London, UK: July 12, 20...

12th July, 2023

Image for Google lays off staff at its mapping app Waze
Top Stories

Google lays off staff at its mapping app Waze

Google lays off staff at its mapping app Waze (Reuters) -Alphabet-owned Google on Tuesday said it is...

28th June, 2023

Image for SeenThis ANZ announces partnership with Adform APAC in its continuous drive towards more carbon-efficient campaigns
Business

SeenThis ANZ announces partnership with Adform APAC in its continuous drive towards more carbon-efficient campaigns

SeenThis ANZ announces partnership with Adform APAC in its continuous drive towards more carbon-effi...

27th June, 2023

Image for New Report From Anzu and Lumen Unveils Gaming’s Untapped Potential for Attention-Driven Advertising
Business

New Report From Anzu and Lumen Unveils Gaming’s Untapped Potential for Attention-Driven Advertising

New Report From Anzu and Lumen Unveils Gaming’s Untapped Potential for Attention-Driven Advertising...

21st June, 2023

Image for Good-Loop adopts SeenThis’ streaming technology to minimise carbon footprint of its purpose-led Ad units
Technology

Good-Loop adopts SeenThis’ streaming technology to minimise carbon footprint of its purpose-led Ad units

Good-Loop adopts SeenThis’ streaming technology to minimise carbon footprint of its purpose-led Ad u...

15th June, 2023