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Close of 9 Nov 2026, in ISK
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About Syn hf
Its shares trade on Nasdaq Iceland under the ticker SYN.IC. It has been listed since 18 December 2012. In the fiscal year to 31 December 2025, it reported revenue of ISK 21.98bn and a net loss of ISK 634.0m. At that date it held total assets of ISK 30.86bn and shareholders' equity of ISK 8.05bn.
Sýn hf engages in the provision of telecommunications and media solutions. The company offers a range of telecommunication services to individuals, corporations, institutions and government agencies. The firm's product portfolio comprises prepaid phone cards, mobile Internet options for wireless data transfer, fixed telephony services, television and roaming, as well as BlackBerry mobiles, software and communication services. Its prepaid cards are available in Reykjavik, Kopavogur and Akureyri. Additionally, the Company offers its products through a network of resellers, such as convenience stores, petrol stations, hotels, tourist information centers, tourist boutiques and an online store. The firm has third and fourth generation (3G and 4G) coverage in the Reykjavik area, the surrounding areas, as well as other major populated areas in Iceland. Its services and products are mainly based on the cooperation with Vodafone Group Plc.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Communication Services
- Industry
- Diversified Telecommunication Services
- Listed since
- 18 Dec 2012
- Employees
- 460
- Website
- syn.is ↗
Leadership
Pay as last reported
- Mr. Jon SkaftasonChairman of the Board, since 2022ISK 8.7m
- Ms. Herdis Drofn FjeldstedChief Executive Officer
- Mr. Edvald GislasonChief Financial Officer
- Mr. Pall AsgrimssonGeneral Counsel
- Mr. Kristjonu BrynjolfsdotturManaging Director - Media and Content Providers
- Mr. Pall GislasonExecutive Director, since 2021ISK 4.5m
- Ms. Valdis ArnorsdottirDirector - Human Resources
- Mr. Gunnar GudjonssonIT Manager
- Mr. Thorhallur GunnarssonDirector of Media
- Ms. Sesselia BirgisdottirDirector, since 2022ISK 3.6m
- Ms. Rannveig Eir EinarsdottirDirector, since 2022ISK 5.6m
- Mr. Hakon StefanssonDirectorISK 4.7m
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 8
- Environment
- 9
- Social
- 6
- Governance
- 9
- Carbon reduction policy
- No
- Human rights policy
- No
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Sýn hf offers prepaid phone cards in Reykjavik, Kopavogur, and Akureyri.
- The firm provides 3G and 4G coverage in major populated areas.
- Products are sold through convenience stores, petrol stations, and an online store.
Weaknesses
- The company relies mainly on cooperation with Vodafone Group Plc.
- BlackBerry mobiles are part of the product portfolio, which is outdated.
- Only 460 employees work for the telecommunications provider in Iceland.
Opportunities
- Tourist information centers and tourist boutiques can sell roaming services.
- Fixed telephony services can expand to other major populated areas.
- Mobile Internet options can attract more wireless data transfer users.
Threats
- Dependence on Vodafone Group Plc limits independent strategic flexibility.
- Outdated BlackBerry mobiles may lose market share to modern smartphones.
- Competition in the Telecommunication sector of Iceland is likely intense.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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