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About Roolife Group
Its shares trade on ASX under the ticker RLG.AX. It has been listed since 16 November 2016. In the fiscal year to 30 June 2026, it reported revenue of A$10.0m and a net loss of A$3.6m. At that date it held total assets of A$5.0m and shareholders' equity of A$894,289.
RooLife Group Ltd. engages in the sale and deployment of patent-pending artificial intelligence system. The company is headquartered in Perth, Western Australia. The company went IPO on 2016-11-16. The Company’s technology and services platforms manage the sale of food, beverages and health and wellbeing products, matching consumer demand with businesses and producers seeking to enter and sell into growth markets by connecting global producers and brands directly to consumers. Its marketplace platforms link consumers with brands and facilitate transaction control through its cloud-based operational dashboard with real-time visibility of inventory, consumer purchases and preferences with sales data and other business intelligence, managing sales from order to buyer through direct-to-consumer online store integration. Rodion is its direct sales platform targeting the domestic and international tourism sectors. The company represents and sells several products and international brands from Australia, New Zealand, United States, Europe, United Kingdom, and South America, selling online and directly to consumers.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Communication Services
- Industry
- Media
- Listed since
- 16 Nov 2016
- Website
- roolifegroup.com.au ↗
Leadership
Pay as last reported
- Mr. Grant PestellChairman of the Board
- Mr. Bryan CarrChief Executive Officer, Managing Director, Executive Director, since 2018
- Ms. Jyotika GondariyaChief Financial Officer, Company Secretary
- Mr. Kevin FellChief Operating Officer
- Mr. George IrwinChief Technology Officer
- Mr. Jeremy BaldockDirector
- Mr. Reece ConnellDirector
- Ms. Ruan YeNon-Executive Independent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- RooLife Group Ltd's patent-pending AI system manages food and beverage sales globally.
- RooLife's marketplace connects global producers directly to consumers in growth markets.
- RooLife's Rodion platform targets domestic and international tourism sectors for direct sales.
Weaknesses
- RooLife's IPO was on 16 November 2016, a relatively recent listing.
- RooLife's headquarters is in Perth, Western Australia, limiting global presence.
- RooLife's business model relies on connecting producers and consumers without physical stores.
Opportunities
- RooLife can expand into South America for food and beverage sales.
- RooLife can leverage its cloud-based dashboard for real-time business intelligence.
- RooLife can target the European market for health and wellbeing products.
Threats
- RooLife faces competition from established e-commerce platforms in the Communication Services sector.
- RooLife's reliance on AI technology may face technical challenges.
- RooLife's international brand representation could be affected by trade restrictions.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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