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Close of 9 Nov 2026, in THB
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About Prakit Holdings PCL
Its shares trade on SET under the ticker PRAKIT.BK. It has been listed since 30 July 1991. In the fiscal year to 31 December 2025, it reported revenue of THB 421.9m and a net loss of THB 25.8m. At that date it held total assets of THB 1.07bn and shareholders' equity of THB 754.3m.
Prakit Holdings Public Co. Ltd. engages in advertising production, media agency, investing business, and provides management services. The company is headquartered in Bangkok, Bangkok Metropolis. The Company’s principal business consists of advertising production, media agency, the investment business, the provision of management services, finance and accounting, human resources and other services to subsidiary and associated companies. The firm also manages and brokers various types of advertising media, as well as produces materials for clients, which include printed materials, television commercials, radio spots, public relation and event management services. The Company’s subsidiaries comprise Prakit Advertising Limited, Marketing Drive Worldwide (Thailand) Limited, Prakit & FCB (Myanmar) Limited, Prakit & FCB (Cambodia) Co., Ltd and Prakit Advertising Co.,Ltd.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Communication Services
- Industry
- Media
- Listed since
- 30 Jul 1991
- Employees
- 77
- Website
- prakit.com ↗
Leadership
Pay as last reported
- Mr. Prakit AphisarnthanarakChairman of the Board, Chairman of the Executive Board, since 1986
- Mr. Phisarn PrahatsadangkunVice Chairman of the Board, Vice Chairman of the Executive Board, since 1986
- Ms. Sirirat DarasrisakChief Financial Officer, Accounting and Finance Director
- Ms. Siri-on ChoenphiphatthanasakunManaging Director of Advertising
- Ms. Charuwan KanlayanamitManaging Director of Human Resources
- Ms. Rakchanok PrakopninCompany Secretary
- Mr. Aphirak AphisanthanarakDirector
- Mr. Pricha ChaowachotchuangDirector, since 1986
- Mr. Vichian NakinthanonDirector
- Mr. Thitawat AsawetIndependent Director, since 2024
- Dr. Phichai ChansupharinIndependent Director
- Mr. Somanat Na BangchangIndependent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Prakit Holdings PCL has a strong market presence and brand reputation in multiple industries. The company operates with a diversified business portfolio, which spreads risk and allows it to capture opportunities in various sectors. Prakit Holdings PCL has a proven track record of success and a well-established customer base.
Weaknesses
- One of the weaknesses of Prakit Holdings PCL is its reliance on a few key customers or markets, which could pose risks if there are any disruptions or changes in those areas. The company may also face challenges in terms of scalability and operational efficiency, particularly when managing multiple industries under one umbrella.
Opportunities
- Prakit Holdings PCL has opportunities for growth through strategic acquisitions or partnerships, allowing it to expand its market presence and enter new industries. The company can also take advantage of emerging trends and technologies to enhance its product offerings and improve operational efficiencies across its diversified businesses.
Threats
- The major threats for Prakit Holdings PCL include intense competition in its various sectors, which may impact its market share and profitability. Economic fluctuations, regulatory changes, and political instability in the regions where the company operates can also pose risks to its business operations.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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