1.62
+0.62%
Close of 9 Nov 2026, in THB
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About Pranda Jewelry PCL
Its shares trade on SET under the ticker PDJ.BK. It has been listed since 6 July 1990. In the fiscal year to 31 December 2025, it reported revenue of THB 2.84bn and a net loss of THB 348.8m. At that date it held total assets of THB 3.51bn and shareholders' equity of THB 1.95bn.
Pranda Jewelry Public Co. Ltd. engages in the manufacture and distribution of jewelry products. The company is headquartered in Bangkok, Bangkok Metropolis. The firm is principally engaged in the manufacture and distribution of jewelry. The Company’s core operations are the production, distribution and retailing of fine jewelry products. The company has a design and development center and three factories of approximately 2,500 craftsmen in Thailand and Vietnam. The firm manufactures approximately four million jewelry pieces per annum. The company is engaged in omnichannel distribution marketing operations of its own brands through retail points of sales and online channels in Thailand, Vietnam, India and the United Kingdom. The firm is also engaged in Thai jewelry export with its customer base covering regions from North America to Europe and Asia. The firm operates through three segments: Production of jewelry, Distribution of jewelry and Retail jewelry. The Company’s subsidiary is Pranda Vietnam Company Limited.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Textiles, Apparel & Luxury Goods
- Listed since
- 6 Jul 1990
- Website
- pranda.com ↗
Leadership
Pay as last reported
- Mr. Prida TiasuwanChairman of the Board, since 2002THB 5.2m
- Ms. Prapee SorakraikitikulVice Chairman of the Board, Director, Finance Director, since 2002
- Ms. Pranee KhunprasertDirector, Managing Director of Marketing, Finance Director, since 2002
- Mr. Pramote TiasuwanDirector, Managing Director of Manufacturing, Finance Director, since 2002
- Ms. Phittaya TiasuwanDirector, Finance Director, Deputy Managing Director of Manufacturing, since 2002
- Mr. Chanat SorakraikitikulFinance Director, Executive Director,Assistant Managing Director of Marketing
- Mr. Dusit ChongsutthanamaneeFinance Director, Company Secretary, IR-Contact Officer
- Mr. Decha NuntanajaroenkulDeputy Managing Director of Marketing
- Mr. Chartchai TeekaveerakitExecutive Director, since 2011
- Ms. Chawi CharukornwasinAssistant Managing Director of Manufacturing
- Mr. Thanes PanjakridFinance and Accounting Department Manager
- Ms. Suphorn RungphittayathornAssistant Managing Director of Manufacturing
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Headquartered in Bangkok with a design and development center and three factories in Thailand and Vietnam.
- Manufactures approximately four million jewelry pieces annually with 2,500 craftsmen across facilities.
- Operates through three segments: Production, Distribution, and Retail of jewelry products.
Weaknesses
- No specific weaknesses mentioned in the provided information.
- No details on financial performance or market share provided.
- No mention of challenges in international markets or supply chain issues.
Opportunities
- Expanding omnichannel distribution across Thailand, Vietnam, India, and the UK.
- Growing export markets in North America, Europe, and Asia for Thai jewelry.
- Potential for increased retail presence through online channels and physical stores.
Threats
- No specific threats mentioned in the provided information.
- No details on competition or market saturation provided.
- No mention of economic or regulatory risks affecting operations.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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