5.29
+1.34%
Close of 9 Nov 2026, in USD
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About LifeVantage
From its filings with the US Securities and Exchange Commission
LifeVantage is based in Lehi, Utah. Its shares trade on Nasdaq under the ticker LFVN. The SEC classifies its business as pharmaceutical preparations. In the fiscal year to 30 June 2026, it reported revenue of $182.6m and net income of $5.1m. At that date it held total assets of $62.1m and shareholders' equity of $33.6m.
LifeVantage Corporation (the “Company,” “LifeVantage,” “we,” “us,” or “our”) is a company focused on nutrigenomics, the study of how nutrition and naturally occurring compounds affect human genes to support good health. LifeVantage is dedicated to helping people achieve their health, wellness and financial goals. We provide quality, scientifically validated products to customers and independent consultants as well as a financially rewarding commission-based direct sales opportunity to our independent consultants. We sell our products in the United States, Mexico, Canada, Japan, Taiwan, Thailand, Australia, New Zealand, the United Kingdom, the Netherlands, Germany, Austria, Spain, Ireland, Belgium, Iceland, and Portugal. We also sell our products in a number of countries to customers for personal consumption only.
We engage in the identification, research, development, formulation and sale of advanced nutrigenomic activators, dietary supplements, weight management products, gut health products, skin and hair care products, and nootropics.
Quoted from its 10-K, filed 27 Aug 2026. Read the filing on SEC.gov ↗
Company facts
- Sector
- Consumer Staples
- Industry
- Personal Products
- Listed since
- 12 Sept 2012
- Employees
- 232
- Website
- lifevantage.com ↗
- Head office
- 3300 TRIUMPH BLVD, LEHI, UT, 84043
- Classification
- Pharmaceutical Preparations
- Filer status
- Accelerated filer<br>Smaller reporting company
Leadership
Pay as last reported
- Mr. Raymond GreerIndependent Chairman of the Board$191,668
- Mr. Steven FifePresident, Chief Executive Officer, Director, since 2017$2.8m
- Mr. Carl AureChief Financial Officer$698,276
- Ms. Michelle Oborn-VirchowChief People Officer
- Mr. Todd ThompsonChief Information and Innovation Officer$1.0m
- Ms. Julie BoysterChief Marketing Officer$1.0m
- Ms. Alissa NeufeldGeneral Counsel, Corporate Secretary$521,871
- Ms. Kristen CunninghamChief Sales Officer
- Mr. Rajendran AnbalaganIndependent Director$183,585
- Mr. Michael BeindorffIndependent Director$173,918
- Mr. Dayton JuddIndependent Director$179,337
- Ms. Cynthia LathamIndependent Director$177,664
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 54
- Environment
- 13
- Social
- 74
- Governance
- 75
- Carbon reduction policy
- No
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- LifeVantage Corp has a strong product lineup consisting of scientifically-backed nutritional supplements and skincare products.
- The company has built a solid reputation for using advanced biohacking techniques to improve overall health and wellness.
- LifeVantage Corp has a robust network marketing distribution model, allowing for widespread product reach and efficient sales.
Weaknesses
- LifeVantage Corp faces competition in the crowded health and wellness industry, which may make it challenging for the company to differentiate itself.
- The dependence on network marketing may create a risk of overreliance on individual distributors, potentially affecting brand consistency and control.
- The company's growth may be limited by regulatory restrictions in various markets, particularly related to health claims.
Opportunities
- The increasing consumer trend towards preventive healthcare and wellness presents a significant opportunity for LifeVantage Corp to expand its market.
- The expansion into international markets, particularly emerging economies with growing middle-class populations, could open up new revenue streams.
- Collaboration with healthcare professionals and partnerships with research institutions can enhance the company's credibility and support the development of innovative products.
Threats
- The health and wellness industry is subject to changing consumer preferences and trends, making it important for LifeVantage Corp to consistently adapt its product portfolio.
- The potential emergence of new competitors with similar or even superior products may pose a threat to LifeVantage Corp's market position.
- Stringent regulatory requirements, particularly related to product claims and marketing, can limit the company's ability to promote its products effectively.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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