18.90
0.00%
Close of 9 Nov 2026, in SEK
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About Kjell Group AB (publ)
Its shares trade on Nasdaq Stockholm under the ticker KJELL.ST. It has been listed since 16 September 2021. In the fiscal year to 31 December 2025, it reported revenue of SEK 2.38bn and a net loss of SEK 388.1m. At that date it held total assets of SEK 2.16bn and shareholders' equity of SEK 782.3m.
Kjell Group AB engages in the provision of electronics accessories. The company is headquartered in Malmo, Skane. The company went IPO on 2021-09-16. The firm offers a range of products in electronics accessories, including advice and installation. In addition, AV-Cables.dk is part of the group that offers accessories for home electronics. Kjell & Company and AV-Cables.dk offer accessories for home electronics with focus on personal service, advice and product quality. The business is conducted online in Sweden, Norway and Denmark and via service points. The group's operations are divided into three segments: Sweden, Norway and Denmark, which correspond to the operations in each location. The segments include sales via service points in Sweden and Norway and online generated sales in each place.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Specialty Retail
- Listed since
- 16 Sept 2021
- Employees
- 1,200
- Website
- kjellgroup.com ↗
Leadership
Pay as last reported
- Mr. Jan FriedmanIndependent Chairman of the Board
- Mr. Andreas RylanderPresident, Chief Executive Officer, since 2021SEK 5.8m
- Ms. Ingrid JonassonIndependent Vice Chairman of the BoardSEK 300,000
- Mr. Thomas PehrssonChief Financial Officer
- Mr. Joel RoennemanChief Operating Officer
- Ms. Patricia ForsChief Human Resources Officer
- Mr. Martin KnutsonChief Technology Officer
- Mr. David PalmChief Retail Officer
- Hr. Simon LarssonBoard Member
- Mr. David ZaudyDirector
- Mr. Fredrik DahneliusBoard Member
- Mr. Ola BurmarkIndependent Board MemberSEK 75,000
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Kjell & Company provides electronics accessories with personal service and product quality in Sweden, Norway, and Denmark.
- AV-Cables.dk offers home electronics accessories focusing on advice and installation services.
- Kjell Group AB employs 1,200 full-time employees across three Nordic segments.
Weaknesses
- Kjell Group AB's operations are limited to Sweden, Norway, and Denmark without international expansion.
- The company relies on service points in Sweden and Norway for physical sales, which may limit scalability.
- Kjell Group AB's online sales are confined to Nordic countries, restricting global market reach.
Opportunities
- Expanding into new Nordic markets could increase sales in the Consumer Discretionary sector.
- Growing demand for electronics accessories in Scandinavia presents a market opportunity.
- Kjell Group AB can leverage its strong service focus to enter new product categories.
Threats
- Competition from global electronics retailers could impact Kjell Group AB's market share.
- Economic downturns in Sweden, Norway, or Denmark may reduce consumer spending on electronics accessories.
- Regulatory changes in Nordic countries might affect the Retail industry operations.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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