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Inuvo INUV · USD

Information Technology · US listing · 🇺🇸 United States

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0.39

-4.39%

Close of 9 Nov 2026, in USD

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About Inuvo

From its filings with the US Securities and Exchange Commission

SEC filings

Inuvo is based in Little Rock, Arkansas and is incorporated in Nevada. Its shares trade on NYSE under the ticker INUV. The SEC classifies its business as advertising. In the fiscal year to 31 December 2025, it reported revenue of $86.2m and a net loss of $5.1m. At that date it held total assets of $24.9m and shareholders' equity of $10.0m.

In its own words

Inuvo is a market leader in generative artificial intelligence for modeling media audiences. As a leading provider of AI-driven data and advertising technology solutions, we have successfully commercialized a proprietary, patented large language model (“LLM”) that identifies and actions the reasons why consumers are interested in products, services, or brands - rather than who they are - offering a high-performance, privacy-by-design solution for the modern advertising landscape.

Intelligence for the Agentic Era. As the industry moves toward “agentic” systems - where autonomous AI agents increasingly handle the planning and execution of media tasks - Inuvo is uniquely positioned as a critical intelligence layer. Unlike legacy systems that rely on static historical data or consumer IDs (cookies), Inuvo’s technology provides the real-time, intent-based reasoning required for autonomous media planning and activation. By serving as the neural network for these adaptive systems, Inuvo enables brands to move from traditional audience targeting to dynamic model planning.

Inuvo’s core competitive advantage lies in Intent Discovery. While the programmatic industry has traditionally relied on reaching known users based on past behavior, Inuvo’s AI discovers new, high-value audiences as their motivations form.

Quoted from its 10-K, filed 5 Mar 2026. Read the filing on SEC.gov ↗

Company facts

Sector
Information Technology
Industry
Software
Listed since
27 Oct 1993
Employees
72
Website
inuvo.com ↗
Head office
500 PRESIDENT CLINTON AVE., STE. 300, LITTLE ROCK, AR, 72201
Incorporated in
NV
Classification
Services-Advertising
Filer status
Non-accelerated filer<br>Smaller reporting company

Leadership

Pay as last reported

  • Mr. Richard HoweExecutive Chairman of the Board, Chief Executive Officer, since 2008$973,867
  • Mr. Wallace RuizChief Financial Officer, Secretary$438,632
  • Mr. Robert BuchnerChief Operating Officer, Director, since 2025
  • Mr. John PisarisGeneral Counsel$425,590
  • Mr. Jonathan BondIndependent Director$42,900
  • Mr. Gordon CameronIndependent Director$42,900
  • Mr. Kenneth LeeIndependent Director$42,900

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
0
Environment
0
Social
0
Governance
0

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Headquartered in Little Rock, Arkansas with 72 employees
  • Operates through two segments: Partner Network and Owned and Operated Network
  • Provides AI-driven commerce solutions and advertising technology services

Weaknesses

  • Employs only 72 full-time employees
  • Relies on two segments with potential market dependency
  • Source description mentions 64 employees, conflicting with provided 72

Opportunities

  • Expanding AI-driven commerce solutions in the market
  • Growing demand for advertising technology and digital publishing
  • Potential for expanding the Owned and Operated Network properties

Threats

  • Market competition in advertising technology and digital publishing
  • Reliance on specific brands like ValidClick and SearchLinks
  • Potential for market saturation in digital advertising

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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