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Harte Hanks HHS · USD

Communication Services · US listing · 🇺🇸 United States

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4.00

+1.01%

Close of 9 Nov 2026, in USD

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About Harte Hanks

From its filings with the US Securities and Exchange Commission

SEC filings

Harte Hanks is based in Chelmsford, Massachusetts and is incorporated in Delaware. Its shares trade on Nasdaq under the ticker HHS. The SEC classifies its business as direct mail advertising services. In the fiscal year to 31 December 2025, it reported revenue of $159.6m and a net loss of $811,000. At that date it held total assets of $91.8m and shareholders' equity of $20.5m. By business, Fulfillment & Logistics Services brought in 46.6% of revenue, followed by Customer Care at 31.4% and Revenue Solutions at 22.0%. By region, United States accounted for 90.5%, followed by Other countries at 9.5%.

In its own words

Harte Hanks, Inc., together with its subsidiaries (“Harte Hanks,” “Company,” “we,” “our,” or “us”) is a global Business Experience Outsourcing company. We operate at the intersection of data, marketing , sales, customer care, fulfillment, and logistics integrating front office revenue growth and customer experience operations with back office execution to deliver measurable business outcomes. With offices in North America, Asia-Pacific and Europe, we serve leading global brands enabling them to design, activate and optimize the full customer and product lifecycle.

We are the successor to a newspaper business started by Houston Harte and Bernard Hanks in Texas in the early 1920s. We were incorporated in Delaware on October 1, 1970. In 1972, Harte Hanks went public and was listed on the New York Stock Exchange (“NYSE”). We became a private company in a leveraged buyout in 1984, and in 1993 we again went public and listed our common stock on the NYSE. On July 13, 2020, we began trading on the OTCQX® Best Market (the “OTCQX”). On December 1, 2021, our stock was uplisted to be traded on the Nasdaq Global Market® (“Nasdaq”), where it continues to trade today.

Quoted from its 10-K, filed 17 Mar 2026. Read the filing on SEC.gov ↗

Company facts

Sector
Communication Services
Industry
Media
Listed since
4 Nov 1993
Employees
1,719
Head office
1 EXECUTIVE DRIVE, CHELMSFORD, MA, 01824
Incorporated in
DE
Classification
Services-Direct Mail Advertising Services
Filer status
Non-accelerated filer<br>Smaller reporting company

Leadership

Pay as last reported

  • Mr. John GriffinIndependent Chairman of the Board$247,500
  • Mr. David FisherPresident
  • Mr. David GarrisonChief Financial Officer$744,303
  • Mr. Robert WymanGeneral Counsel$478,003
  • Ms. Genevieve CombesIndependent Director$170,000
  • Mr. Bradley RadoffIndependent Director$158,750
  • Ms. Elizabeth RossIndependent Director$156,250

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
0
Environment
0
Social
0
Governance
0

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Harte Hanks Inc has a strong brand reputation and well-established presence in the marketing and advertising industry.
  • The company has a diverse portfolio of services, ranging from data analytics to customer engagement solutions.
  • Harte Hanks Inc has a global footprint, with operations in multiple countries, allowing them to serve clients on a global scale.

Weaknesses

  • One of the weaknesses of Harte Hanks Inc is its dependency on a few major clients, which poses a risk if these clients reduce or terminate their contracts.
  • The company has faced financial challenges in recent years, which has negatively impacted its market position and overall profitability.
  • Harte Hanks Inc has relatively high operating costs compared to its competitors, affecting its ability to offer competitive pricing.

Opportunities

  • The growing demand for digital marketing services presents an opportunity for Harte Hanks Inc to expand its offerings and capture new market segments.
  • Investing in technological advancements and innovative solutions can help Harte Hanks Inc stay ahead of competitors and attract new clients.
  • Expanding into emerging markets or acquiring smaller, niche marketing firms can provide Harte Hanks Inc with new growth opportunities.

Threats

  • The intense competition in the marketing and advertising industry poses a threat to Harte Hanks Inc's market share and profitability.
  • Changes in consumer behavior and preferences may require the company to adapt its strategies and offerings to stay relevant in the market.
  • Economic downturns or recessions can negatively impact Harte Hanks Inc's clients' marketing budgets, resulting in reduced demand for its services.

Sources and methodology

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Our data supplier
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