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Charlie's Holdings CHUC · USD

Consumer Discretionary · US listing · 🇺🇸 United States

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0.11

+3.77%

Close of 9 Nov 2026, in USD

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About Charlie's Holdings

From its filings with the US Securities and Exchange Commission

SEC filings

Charlie's Holdings is based in Costa Mesa, California and is incorporated in Nevada. Its shares trade on OTC under the ticker CHUC. The SEC classifies its business as medicinal chemicals & botanical products. In the fiscal year to 31 December 2025, it reported revenue of $20.9m and net income of $4.5m. At that date it held total assets of $11.6m and shareholders' equity of $3.4m.

In its own words

Charlie's is a leader in the premium vapor products industry. Long known for its pioneering history and award-winning products, the Company’s mission is to provide adult smokers with better alternatives to combustible cigarettes. To this end, Charlie’s has developed a family of proprietary e-liquids as well as an array of compact, easy-to-use disposable vaping devices.

The Company’s objective is to become a sales leader in two broad product categories: (i) non-combustible nicotine-related products and (ii) alternative alkaloid (non-nicotine) vapor products. In pursuit of these targets, Charlie’s primary strategic focus is on the development of intellectual property related to product access and compliance. The Company is investing in the development of advanced age-gating and access-control technologies designed to prevent youth access while maintaining availability for adult smokers who seek alternatives to combustible cigarettes. The Company believes that effective age-verification mechanisms are a critical component in supporting the Charlie’s Premarket Tobacco Applications (“PMTAs”) for both flavored and “plain” tobacco nicotine vapor products.

Quoted from its 10-K, filed 1 Apr 2026. Read the filing on SEC.gov ↗

Company facts

Sector
Consumer Discretionary
Industry
Distributors
Listed since
26 Dec 2001
Employees
35
Head office
1007 BRIOSO DR., COSTA MESA, CA, 92627
Incorporated in
NV
Classification
Medicinal Chemicals & Botanical Products
Filer status
Non-accelerated filer<br>Smaller reporting company

Leadership

Pay as last reported

  • Mr. Henry SicignanoPresident, Principal Executive Officer$242,818
  • Mr. Matthew MontesanoInterim Chief Financial Officer$112,694
  • Mr. Ryan StumpChief Operating Officer, Director, since 2019$263,559
  • Dr. Edward CarminesIndependent Director$50,000
  • Mr. Scot CohenIndependent Director$50,000
  • Mr. Jeffrey FoxIndependent Director$50,000
  • Mr. Michael KingIndependent Director$50,000

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
0
Environment
0
Social
0
Governance
0

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Charlie's Chalk Dust and Pachamama are popular brands in the beverage market.
  • The company distributes vapor products through domestic and international distributors and retailers.
  • It offers a variety of flavors including strawberry watermelon and honeydew melon.

Weaknesses

  • The company employs only 35 full-time employees, which may limit operational capacity.
  • The firm's vapor product distribution relies heavily on third-party online resellers.
  • Charlie's Holdings has no presence in the European market, restricting global reach.

Opportunities

  • Expanding into the European market could increase global sales and market share.
  • The growing demand for flavored vapor products presents a significant opportunity for growth.
  • Introducing new flavors like icy mango and starfruit grape can attract more customers.

Threats

  • Competition from established beverage companies poses a threat to market share.
  • Regulatory changes in the vapor product industry could impact sales and distribution.
  • Economic downturns may reduce consumer spending on discretionary items like flavored vapor products.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
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