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Close of 9 Nov 2026, in AUD
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About Adveritas
Its shares trade on ASX under the ticker AV1.AX. It has been listed since 18 December 2012. In the fiscal year to 30 June 2026, it reported revenue of A$10.3m and a net loss of A$5.4m. At that date it held total assets of A$6.4m and shareholders' equity of −A$391,358.
Adveritas Ltd. engages in the provision of online and mobile marketing solutions. The company is headquartered in Perth, Western Australia. The company went IPO on 2012-12-18. The firm's principal activities are providing measurement and analytics software solutions for businesses. Its segments include Technology and Sales and marketing. Its Technology segment is engaged in the development and maintenance of its software offerings. Its Sales and marketing segment is engaged in deploying the Company's sales and marketing initiatives and also offering ongoing customer service. The firm offers TrafficGuard, which is its commercially available software-as-a-service (SaaS). TrafficGuard is a full funnel measurement, verification, and fraud prevention solution for digital advertising. TrafficGuard offers digital anti-fraud solutions on the Google Cloud Marketplace through its four products, namely Mobile App install verification, Google PPC verification, Affiliate Verification, and Social Verification.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Information Technology
- Industry
- Software
- Listed since
- 18 Dec 2012
- Website
- adveritas.com.au ↗
Leadership
Pay as last reported
- Mr. Joshua LowcockNon-Executive Independent Chairman of the Board
- Mr. Mathew RattyChief Executive Officer, Managing Director, Executive Director, since 2017A$706,332
- Ms. Fiona MuirChief Financial Officer, since 2018A$220,277
- Mr. Luke TaylorChief Operations Officer, since 2015A$652,578
- Mr. Chad KinlayGlobal Chief Marketing OfficerA$144,000
- Mr. Matthew SuttonGlobal Chief Revenue OfficerA$657,844
- Ms. Susan ParkCompany SecretaryA$56,040
- Mr. Mark McconnellNon-Executive DirectorA$44,115
- Mr. Renaud BesnardNon-Executive Independent DirectorA$43,800
- Mr. Marc PhilipsNon-Executive Independent Director
- Mr. Andrew StottNon-Executive Independent DirectorA$43,800
- Mr. Scott ThomsonNon-Executive Independent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Adveritas Ltd. provides TrafficGuard SaaS solutions on Google Cloud Marketplace.
- Technology segment develops and maintains software offerings for businesses.
- Sales and marketing segment deploys sales initiatives and offers customer service.
Weaknesses
- Adveritas Ltd. went public on 18 December 2012.
- Technology segment focuses on software development and maintenance.
- Sales and marketing segment handles customer service and sales deployment.
Opportunities
- TrafficGuard offers digital anti-fraud solutions through four products on Google Cloud Marketplace.
- Technology segment develops software for digital advertising measurement.
- Sales and marketing segment expands customer service and sales initiatives.
Threats
- Adveritas Ltd. is headquartered in Perth, Western Australia.
- Technology segment relies on Google Cloud Marketplace for product distribution.
- Sales and marketing segment depends on customer service for business growth.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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