51.02
+2.04%
Close of 9 Nov 2026, in EUR
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About Accor
Its shares trade on Euronext Paris under the ticker AC.PA. It has been listed since 7 January 1985. In the fiscal year to 31 December 2025, it reported revenue of €5.64bn and net income of €449.0m. At that date it held total assets of €11.74bn and shareholders' equity of €4.29bn.
Accor SA engages in the operation and investment in hotel properties. The company is headquartered in Issy-Les-Moulineaux, Ile-De-France. The company operates through three divisions: Hotel Services, Hotel Assets & Other and New Businesses. Hotel Services covers the activities of hotel management and franchise providing various services to its franchisees and hotels under management, such as the use of its brands, access to the centralized booking and purchasing system and to Accor Academie for employee training, among others. Hotel Assets & Other covers the owned and leased hotels activities, such as hotel design, construction, refurbishment and maintenance, among others. New Businesses offers digital solutions to independent hotels and restaurant owners, hotel booking services for companies and travel agencies, concierge services, digital sales for luxury and upscale hotel rooms and breaks and luxury home rentals owning a portfolio of more than 5,000 addresses worldwide. The company operates globally owning more than 35 brands, from luxury to economy and more than 4,800 hotels.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Hotels, Restaurants & Leisure
- Listed since
- 7 Jan 1985
- Employees
- 223,370
- Website
- group.accor.com ↗
Leadership
Pay as last reported
- Mr. Sebastien BazinChairman of the Board, Chief Executive Officer, Member of the Executive Committee, since 2005€2.9m
- Ms. Iris KnoblochVice Chairman of the Board, Senior Independent Director€157,284
- Ms. Martine GerowChief Financial Officer, Member of the Executive Committee
- Ms. Ranju AlexChief Executive Officer, South Asia (India, Bangladesh, Pakistan, and Sri Lanka)
- Ms. Besma BoumazaChief Legal and Compliance Officer and Secretary to the Board of Directors, Member of the Executive Committee, General Counsel
- Mr. Kamal RhazaliGroup General Secretary and Chief Legal Officer, Luxury & Lifestyle, Member of the Executive Committee
- Mr. Omer AcarChief Executive Officer - Raffles and Fairmont, Member of the Executive Committee
- Ms. Maud BaillyChief Executive Officer - Sofitel, MGallery and Emblems Member of the Executive Committee€62,745
- Mr. Gaurav BhushanChief Executive Officer - Lifestyle and Leisure Brands and Co-Chief Executive Officer - Ennismore, Member of the Executive Committee
- Mr. Pierre BoisselierChief Financial Officer, Member of the Executive Committee
- Ms. Alix BoulnoisChief Executive Officer - Digital Factory, Member of the Executive Committee
- Mr. Fabrice CarreChief Strategy Officer, Member of the Executive Committee
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 77
- Environment
- 81
- Social
- 82
- Governance
- 68
- Direct emissions (scope 1)
- 612,000 t
- Energy emissions (scope 2)
- 2,750,000 t
- Value chain emissions (scope 3)
- 4,578,000 t
- Women in the workforce
- 52.07%
- Carbon reduction policy
- No
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Accor SA is a leading global hospitality company, providing a wide range of hotel and accommodation services. With a presence in over 100 countries, the company enjoys a strong global brand recognition.
- Accor SA operates various successful hotel brands, catering to different market segments, which allows them to target a diverse customer base and expand their market reach.
- The company has a strong focus on sustainability and social responsibility, which appeals to environmentally conscious consumers and boosts its reputation.
Weaknesses
- Accor SA heavily relies on the tourism industry, making it vulnerable to economic downturns and geopolitical uncertainties.
- The company's revenue heavily depends on its hotel business, which exposes it to risks associated with changes in travel patterns and competition.
- Accor SA operates in a highly competitive market, facing challenges from both established hotel chains and emerging competitors.
Opportunities
- The increasing trend of international travel presents growth opportunities for Accor SA, especially in emerging markets with rising middle-class populations.
- Expanding the portfolio of luxury and upscale hotel brands can help Accor SA tap into the growing demand for premium accommodation experiences.
- The rising popularity of online travel platforms provides an opportunity for Accor SA to enhance its digital presence and reach a wider customer base.
Threats
- Economic fluctuations and political instability in key markets can negatively impact Accor SA's business operations and revenue.
- Competition from alternative accommodation providers, such as rental platforms and home-sharing services, poses a threat to traditional hotel businesses.
- Negative publicity, such as security breaches or controversies surrounding the company's operations, can damage Accor SA's reputation and undermine customer trust.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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