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Playmates Toys 869.HK · HKD

Consumer Discretionary · HKEX · 🇭🇰 Hong Kong

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0.49

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Close of 9 Nov 2026, in HKD

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About Playmates Toys

Its shares trade on HKEX under the ticker 869.HK. It has been listed since 1 February 2008. In the fiscal year to 31 December 2024, it reported revenue of HK$931.3m and net income of HK$131.6m. At that date it held total assets of HK$1.43bn and shareholders' equity of HK$1.20bn.

Playmates Toys Ltd. operates as an investment holding company. The company employs 65 full-time employees The company went IPO on 2008-02-01. The businesses of the Company include the design, development, marketing and distribution of toys and family entertainment activity products. The brands under the Company include Teenage Mutant Ninja Turtles, Ben 10, Voltron and Mysticons, among others. The firm operates its businesses in America, Europe and Hong Kong, among others.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Consumer Discretionary
Industry
Leisure Products
Listed since
1 Feb 2008
Employees
65

Leadership

Pay as last reported

  • Mr. Kwong Fai ChanExecutive Chairman of the Board, since 2021HK$193,000
  • Ms. Helen ChanExecutive Director, since 2023
  • Mr. Kong Keung ChanExecutive Director, since 2017HK$723,000
  • Mr. Vi Hang TranExecutive Director, since 2019HK$1.7m
  • Ms. Ka Yan NgCompany Secretary
  • Mr. Shu Wing IpNon-Executive Independent DirectorHK$230,000
  • Mr. Wai Hon LamIndependent Non-Executive DirectorHK$330,000
  • Mr. Hon To YuNon-Executive Independent DirectorHK$203,000
  • Ms. Cindy LeungInvestor Relations, since 2022

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
0
Environment
0
Social
0
Governance
0

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Playmates Toys Ltd possesses several strengths that contribute to its success in the market. Firstly, the company has a strong brand reputation and recognition, which helps to attract a loyal customer base. Additionally, Playmates Toys Ltd has a diverse product portfolio, offering a wide range of toys that cater to different age groups and interests. This product variety enables the company to appeal to a larger market segment. Furthermore, Playmates Toys Ltd has established effective distribution channels, allowing its products to reach customers efficiently and effectively.

Weaknesses

  • Despite its strengths, Playmates Toys Ltd also faces certain weaknesses that need to be addressed. One weakness is its dependence on licensing agreements with popular franchises for its toy designs. This reliance on licensed properties makes the company vulnerable to changes in licensing agreements or the popularity of specific franchises. Another weakness is Playmates Toys Ltd's limited international presence compared to some competitors. This restricts its market reach and potential for growth in global markets.

Opportunities

  • Playmates Toys Ltd has several opportunities to capitalize on in the market. One opportunity is the growing trend towards educational and STEM-focused toys, which aligns with the increasing importance placed on early childhood development. By expanding its product line to include more educational toys, the company can tap into this market demand. Furthermore, Playmates Toys Ltd can explore partnerships with popular online platforms or streaming services to expand its reach and engage with tech-savvy consumers who prefer interactive and digitally-enhanced toys.

Threats

  • Moving forward, Playmates Toys Ltd must also be aware of potential threats in the market. One threat is the intense competition from both traditional toy manufacturers and emerging digital entertainment companies. This requires Playmates Toys Ltd to continuously innovate and stay ahead of the trends to remain competitive. Another threat is the increasing concern for product safety and environmental sustainability. The company needs to ensure compliance with safety regulations and adopt sustainable practices to meet consumer expectations and maintain its reputation.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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