Hard Off Corporation Co 2674.T · JPY
Consumer Discretionary · Tokyo Stock Exchange · 🇯🇵 Japan
2,545
+6.44%
Close of 9 Nov 2026, in JPY
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About Hard Off Corporation Co
Its shares trade on Tokyo Stock Exchange under the ticker 2674.T. It has been listed since 10 February 2004. In the fiscal year to 31 March 2026, it reported revenue of ¥39.28bn and net income of ¥2.52bn. At that date it held total assets of ¥31.60bn and shareholders' equity of ¥20.22bn.
HARD OFF CORPORATION Co., Ltd. engages in the purchase and sale of used goods. The company is headquartered in Shibata-Shi, Niigata-Ken. The company went IPO on 2004-02-10. The firm operates in two business segments. The Reuse segment is engaged in the purchase and sale of various secondhand goods, including personal computers, audios, visuals, musical instruments, watches, cameras, various software, furniture, interior products, gifts, household goods, garments, sports products, white goods, outdoor products, automobile supplies, toys and others, through the operation of stores under the names Hard Off, Off House, Mode Off, Garage Off, Hobby Off, Liquor Off, Box Shop and Book Off. The FC segment is engaged in the operation of reuse shops Hard Off, Off House, Mode Off, Garage Off, Hobby Off and Recar Off.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Specialty Retail
- Listed since
- 10 Feb 2004
- Employees
- 674
- Website
- hardoff.co.jp ↗
Leadership
Pay as last reported
- Mr. Yoshimasa YamamotoChairman of the Board, Representative Director, since 1972
- Mr. Taro YamamotoPresident, Representative Director, since 2011
- Mr. Tsuyoshi NagahashiSenior Managing Director, Chief Director of Business Administration, Manager of President's Office, since 2008
- Mr. Nobuyoshi IzumiIndependent Director
- Ms. Mieko WatanabeIndependent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Hard Off operates 7 store brands including Hard Off and Book Off in Japan.
- The Reuse segment handles diverse secondhand goods like electronics and furniture.
- FC segment manages 6 reuse shops under brands such as Hard Off and Off House.
Weaknesses
- The company has no presence in international markets beyond Japan.
- Limited to 674 employees for nationwide operations across Japan.
- No mention of digital platforms for online sales in the business description.
Opportunities
- Expansion into new secondhand markets like automotive parts in Japan.
- Growing demand for sustainable products in the Japanese retail sector.
- Potential for partnerships with local Japanese brands for product sourcing.
Threats
- Competition from online platforms like Mercari in Japan's secondhand market.
- Economic downturns affecting consumer spending on discretionary items.
- Regulatory changes in Japan's retail industry impacting operations.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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