2.84
-2.41%
Close of 9 Nov 2026, in HKD
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About Plus Group Holdings
Its shares trade on HKEX under the ticker 2486.HK. It has been listed since 11 May 2023. In the fiscal year to 31 December 2025, it reported revenue of CN¥2.03bn and net income of CN¥22.4m. At that date it held total assets of CN¥714.3m and shareholders' equity of CN¥473.7m.
Plus Digital Technologies, Inc. operates as a sales and marketing company. The company is headquartered in Shanghai, Shanghai. The company went IPO on 2023-05-11. The firm mainly provides on-site sales and marketing solutions for leading FMCG (fast moving consumer goods) brands and distributors that conduct business in offline retail stores (such as supermarkets, department stores, outdoor promotions, and others.). The firm provides four main categories of services. The customized marketing solutions mainly include the implementation of customized sales and marketing plans aimed at increasing brand awareness, promoting merchandise and moving sales. The tasks and marketers matching service mainly include the implementation of standardized sales and marketing activities aimed at improving the sales performance of our clients. The marketers assignment service mainly includes assigning employee marketing personnel to perform sales and marketing duties at designated offline retail stores according to the instructions of customers, and helping to manage the human resources-related administrative affairs of such employee marketing personnel. The SaaS+ subscription mainly includes customization and subscription of ready-made digital tools.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- N/A
- Industry
- N/A
- Listed since
- 11 May 2023
- Employees
- 9,112
- Website
- plscn.com ↗
Leadership
Pay as last reported
- Mr. Guangjun SunExecutive Chairman of the Board, Chief Executive Officer, since 2021CN¥966,000
- Mr. Hong YangVice President, Executive Director, since 2022CN¥708,000
- Mr. Fuli BaiVice President
- Mr. Yanan CuiTechnical Controller
- Ms. Li ChenJoint Company Secretary
- Mr. Kit Ting ChowJoint Company Secretary
- Mr. Man Tak LauNon-Executive Independent Director
- Ms. Feng LinNon-Executive Independent Director
- Mr. Wing Ho NganNon-Executive Independent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Plus Digital Technologies provides on-site sales solutions for FMCG brands in offline retail stores.
- The company employs 9,112 full-time employees for marketing services.
- Plus Group offers customized marketing plans to increase brand awareness and sales performance.
Weaknesses
- Plus Digital Technologies focuses solely on offline retail marketing without online expansion.
- The company has no mention of digital marketing capabilities in its services.
- Plus Group's services are limited to China's domestic market.
Opportunities
- Expanding into digital marketing for FMCG brands presents new growth opportunities.
- The growing FMCG market in China offers potential for increased service demand.
- Plus Group can leverage its 9,112 employees for broader market coverage.
Threats
- Competition from other marketing firms in China's FMCG sector is increasing.
- Economic downturns could reduce spending on marketing services.
- Rising labor costs in Shanghai may impact operational expenses.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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