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Goldlok Holdings Guangdong Co 002348.SZ · CNY

Consumer Discretionary · Shenzhen · 🇨🇳 China

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6.86

-0.15%

Close of 9 Nov 2026, in CNY

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About Goldlok Holdings Guangdong Co

Its shares trade on Shenzhen under the ticker 002348.SZ. It has been listed since 3 February 2010. In the fiscal year to 31 December 2025, it reported revenue of CN¥322.2m and a net loss of CN¥43.2m. At that date it held total assets of CN¥703.7m and shareholders' equity of CN¥413.0m.

GoldLok Holdings (Guangdong) Co., Ltd. engages in the development, production and sale of electrical plastic toys. The company is headquartered in Shanghai, Shanghai. The company went IPO on 2010-02-03. The firm's major products include electric trains, remote control simulated planes, robot toys, electrical automobile toys, dolls and magnetic word pads for learning, among others. The firm also engages in trading business, and the provision of education information services. The company distributes its products in domestic and overseas markets, such as the United States, Latin America, European Union (EU) and other Asian regions.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Consumer Discretionary
Industry
Leisure Products
Listed since
3 Feb 2010
Employees
734

Leadership

Pay as last reported

  • Mr. Jianyong ZhuChairman of the Board, since 2023
  • Mr. Guisheng LaiVice Chairman of the Board, since 2024
  • Mr. Tao LinVice Chairman of the Board, since 2023
  • Mr. Bingmin YiChief Financial Officer, Deputy General Manager
  • Mr. Hanqi PengGeneral Manager, Director, since 2023
  • Mr. Shaobin MaDeputy General Manager, Secretary of the Board
  • Mr. Guangcheng YangDeputy General Manager, Director, since 2011
  • Mr. Qixin YangDeputy General Manager, since 2011CN¥554,000
  • Mr. Qiang HuangDirector
  • Mr. Kai ZhuDirector
  • Mr. Zhe LiuIndependent Director
  • Ms. Shouyun TianIndependent Director

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
0
Environment
0
Social
0
Governance
0

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • GoldLok Holdings Guangdong Co Ltd produces electric trains and remote control simulated planes for global markets.
  • The company's product range includes robot toys and magnetic word pads for learning in domestic and overseas markets.
  • GoldLok's distribution spans the United States, EU, and Asian regions with 734 employees supporting operations.

Weaknesses

  • GoldLok's business relies on electrical plastic toys, which may face market saturation in Consumer Discretionary sector.
  • The company's trading business and education services might dilute focus on core toy production.
  • Limited product diversity beyond electrical plastic toys could hinder growth in competitive markets.

Opportunities

  • Expanding into Latin America and EU markets offers growth potential for GoldLok's electrical toys.
  • Increasing demand for educational toys like magnetic word pads presents new market opportunities.
  • The firm's presence in Asian regions can leverage regional trade agreements for expansion.

Threats

  • Competition from other Consumer Discretionary firms in the electrical toy market may reduce market share.
  • Economic downturns in the United States and EU could decrease demand for discretionary products.
  • Regulatory changes in the EU might affect the import of electrical plastic toys.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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