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Baoxiniao Holding Co 002154.SZ · CNY

Consumer Discretionary · Shenzhen · 🇨🇳 China

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3.42

+0.88%

Close of 9 Nov 2026, in CNY

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About Baoxiniao Holding Co

Its shares trade on Shenzhen under the ticker 002154.SZ. It has been listed since 16 August 2007. In the fiscal year to 31 December 2025, it reported revenue of CN¥5.17bn and net income of CN¥341.7m. At that date it held total assets of CN¥7.15bn and shareholders' equity of CN¥4.64bn.

Baoxiniao Holding Co., Ltd. engages in the production and sale of clothes and operates related outlets in China. The company is headquartered in Wenzhou, Zhejiang. The company went IPO on 2007-08-16. The Company’s main products include suits, trousers, shirts, T-shirts, slacks, jackets, sweaters, coats, leather shoes and ties, among others. The firm provides its garment products under the brands of Baoxiniao, HAZZYS, CAMICISSIMA, TOMBOLINI, S.ANGELO and BONO, among others. The firm distributes its products mainly in domestic market.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Consumer Discretionary
Industry
Textiles, Apparel & Luxury Goods
Listed since
16 Aug 2007
Employees
7,626

Leadership

Pay as last reported

  • Mr. Zhize WuChairman of the Board, General ManagerCN¥2.0m
  • Ms. Yuexian WuChief Financial Officer, Deputy General Manager, DirectorCN¥1.3m
  • Ms. Haijing XieDeputy General Manager, Secretary of the BoardCN¥1.2m
  • Mr. Xingrong WuDeputy General ManagerCN¥1.7m
  • Ms. Liya WuDirectorCN¥528,300
  • Ms. Fang YangDirectorCN¥904,900
  • Mr. Haoran LiIndependent Director, since 2002CN¥70,700
  • Mr. Tao PengIndependent DirectorCN¥70,700
  • Ms. Baoyan SuIndependent Director
  • Mr. Jian WoIndependent Director
  • Mr. Weidong XuIndependent DirectorCN¥70,700

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
0
Environment
0
Social
0
Governance
0

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • The company has a diverse product portfolio including suits, trousers, shirts, and leather shoes.
  • It operates multiple well-known brands such as Baoxiniao, HAZZYS, and CAMICISSIMA.
  • The company has a significant workforce of 7,626 employees.

Weaknesses

  • The company's primary market focus is domestic, limiting international expansion.
  • The company's website is provided but no additional digital presence details are available.
  • The company's product range is limited to apparel and accessories without mention of other sectors.

Opportunities

  • The company could expand its international market presence beyond the domestic market.
  • The company may leverage its existing brand portfolio for new product lines or markets.
  • The company could enhance its digital presence to improve online sales and customer engagement.

Threats

  • The company faces competition from other domestic apparel brands in China.
  • The company's reliance on the domestic market exposes it to local economic fluctuations.
  • The company has no mention of sustainability practices, which could be a growing concern for consumers.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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