4.74
+1.94%
Close of 9 Nov 2026, in USD
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About Xponential Fitness
From its filings with the US Securities and Exchange Commission
Xponential Fitness is based in Irvine, California and is incorporated in Delaware. Its shares trade on NYSE under the ticker XPOF. The SEC classifies its business as miscellaneous amusement & recreation. In the fiscal year to 31 December 2025, it reported revenue of $11.1m and a net loss of $38.7m. At that date it held total assets of $345.6m and shareholders' equity of −$269.1m.
Xponential Fitness, Inc. (the “Company” or “XPO Inc.”) through its principal operating subsidiary, Xponential Fitness LLC (“XPO LLC”), and other subsidiaries, is one of the leading global franchisors of boutique health and wellness brands.
We operate a diversified platform of five brands spanning across verticals including Pilates, barre, stretching, functional training, and yoga. In partnership with its franchisees and master franchisees, XPO LLC offers energetic, accessible, and personalized workout experiences led by highly qualified instructors in studio locations throughout North America and internationally, with franchise, master franchise and international expansion agreements in 49 U.S. states, Puerto Rico, and 28 additional countries as of December 31, 2025. The Company's portfolio of brands includes Club Pilates, the largest Pilates brand in the United States; StretchLab, a concept offering one-on-one and group stretching services; YogaSix, the largest franchised yoga brand in the United States; Pure Barre, a total body workout that uses the ballet barre to perform small isometric movements, and the largest barre brand in the United States; and BFT, a functional training and strength-based program. Prior to the divestitures of the CycleBar and Rumble brands in July 2025, through our ownership of the CycleBar and Rumble brands, we franchised boutique fitness studios dedicated to indoor cycling and boxing disciplines, respectively.
Quoted from its 10-K, filed 4 Mar 2026. Read the filing on SEC.gov ↗
Company facts
- Sector
- Consumer Discretionary
- Industry
- Hotels, Restaurants & Leisure
- Listed since
- 23 Jul 2021
- Employees
- 340
- Head office
- 17877 VON KARMAN AVE, IRVINE, CA, 92614
- Incorporated in
- DE
- Classification
- Services-Miscellaneous Amusement & Recreation
- Filer status
- <br>Emerging growth company
Leadership
Pay as last reported
- Mr. Mark GrabowskiChairman of the Board$223,224
- Mr. Mike NuzzoChief Executive Officer, Director, since 2025
- Mr. John MelounChief Financial Officer$961,971
- Mr. Tim WeiderhoftChief Operating Officer
- Mr. Gavin O'ConnorChief Legal Officer & Administrative Officer
- Mr. Bruce HaaseLead Independent Director$77,546
- Ms. Rachel LeeDirector
- Mr. Jair ClarkeIndependent Director$209,503
- Ms. Chelsea GraysonIndependent Director$240,252
- Ms. Lily YangIndependent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 10
- Environment
- 3
- Social
- 17
- Governance
- 11
- Women in the workforce
- 70.67%
- Carbon reduction policy
- No
- Human rights policy
- No
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Xponential Fitness operates 10 diversified fitness brands across the US and Canada.
- The company has a strong presence in 14 international markets through master franchise agreements.
- Xponential Fitness employs 340 full-time staff across its global studio network.
Weaknesses
- Xponential Fitness has a limited presence in Europe compared to North America.
- The company's reliance on franchisee partnerships may lead to inconsistent service quality.
- Xponential Fitness's IPO in 2021 has not yet shown significant revenue growth.
Opportunities
- Expanding into new fitness verticals like functional training and rowing in emerging markets.
- Increasing market share in the US and Canada through new studio openings.
- Leveraging partnerships with international markets for further global expansion.
Threats
- Intense competition from established fitness chains in the US market.
- Economic downturns could reduce consumer spending on discretionary fitness services.
- Regulatory changes in international markets may affect franchise operations.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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