7.12
+1.71%
Close of 9 Nov 2026, in USD
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About Tripadvisor
From its filings with the US Securities and Exchange Commission
Tripadvisor is based in Needham, Massachusetts and is incorporated in Delaware. Its shares trade on Nasdaq under the ticker TRIP. The SEC classifies its business as computer programming, data processing, etc.. In the fiscal year to 31 December 2025, it reported revenue of $1.89bn and net income of $40.0m. At that date it held total assets of $2.63bn and shareholders' equity of $645.0m. By region, UNITED STATES accounted for 68.1%, followed by All other countries. at 16.0% and UNITED KINGDOM at 15.9%.
The Tripadvisor group (the “Group”) is a portfolio of global online platforms purpose-built to connect travelers with experiences, accommodations, restaurants and other relevant travel destination points of interest (“POIs”). Our mission is to be the world’s most trusted source for travel and experiences.
We offer travelers the ability to search, discover, book, and review experiences, hotels, and restaurants seamlessly through our two-sided marketplaces across three primary consumer-facing brands: Viator, Tripadvisor, and TheFork. Tripadvisor also plays a unique role in broader travel planning and guidance, offering authentic traveler-submitted reviews and content, travel planning tools and related technology to instill confidence for travelers in every part of their travel journey.
The Company measures its financial performance within the following business segments: Experiences, Hotels and Other, and TheFork. The Company’s strategy is focused on growing and scaling its Experiences and TheFork marketplaces, which we believe represents an attractive long-term value creation opportunity, while optimizing its legacy offerings within the Hotels and Other segment for profitability.
Quoted from its 10-K, filed 13 Feb 2026. Read the filing on SEC.gov ↗
Company facts
- Sector
- Communication Services
- Industry
- Interactive Media & Services
- Listed since
- 21 Dec 2011
- Employees
- 2,590
- Website
- tripadvisor.com ↗
- Head office
- 400 1ST AVENUE, NEEDHAM, MA, 02494
- Incorporated in
- DE
- Classification
- Services-Computer Programming, Data Processing, Etc.
- Filer status
- Large accelerated filer
Leadership
Pay as last reported
- Mr. Gregory MaffeiChairman of the Board$314,988
- Mr. Matt GoldbergPresident, Chief Executive Officer, Director, since 2022$1.9m
- Mr. Michael NoonanChief Financial Officer$4.1m
- Mr. Seth KalvertChief Legal Officer, Secretary$3.0m
- Mr. Albert RosenthalerDirector$299,988
- Ms. Trynka BlakeIndependent Director$319,988
- Mr. Jay HoagIndependent Director$314,988
- Ms. Betsy MorganIndependent Director$324,988
- Mr. M. Gregory O'HaraIndependent Director$299,988
- Mr. Jeremy PhilipsIndependent Director$319,988
- Ms. Jane SunIndependent Director$299,988
- Mr. Robert WiesenthalIndependent Director$329,988
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 20
- Environment
- 6
- Social
- 47
- Governance
- 8
- Carbon reduction policy
- No
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Trusted and widely recognized brand in the travel industry.
- Extensive database of user-generated reviews and ratings.
- Large user base and global reach.
- Strong partnerships with hotels, restaurants, and attractions.
- Diversified revenue streams through advertising and booking services.
Weaknesses
- Reliance on user-generated content, which may be subjective or biased.
- Vulnerability to fake or manipulated reviews.
- Limited control over the quality and accuracy of the information provided.
- Intense competition from other online travel platforms.
- Dependence on internet connectivity and technology infrastructure.
Opportunities
- Growing trend of online travel booking and trip planning.
- Increased focus on personalized travel experiences.
- Expansion into emerging markets with rising internet penetration.
- Integration of artificial intelligence and machine learning technologies.
- Collaborations with local businesses to enhance local recommendations.
Threats
- Negative publicity and legal challenges related to fraudulent reviews.
- Economic downturns affecting discretionary travel spending.
- Increasing regulation and data privacy concerns.
- Security breaches and the potential for data theft.
- Disruption from new entrants or innovative travel platforms.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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