1,061.00
+2.51%
Close of 9 Nov 2026, in ZAc
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About Southern Sun
Its shares trade on JSE under the ticker SSU.JO. It has been listed since 12 June 2019. In the fiscal year to 31 March 2026, it reported revenue of ZAR 7.19bn and net income of ZAR 1.24bn. At that date it held total assets of ZAR 14.34bn and shareholders' equity of ZAR 9.72bn.
Southern Sun Ltd. owns and operates hotels. The company is headquartered in Bryanston, Gauteng. The company went IPO on 2019-06-12. The firm operates and owns approximately 100 hotels across all sectors of the market in South Africa, Africa, Seychelles, and the Middle East. The firm's luxury brands include Arabella Hotel, Golf & Spa near Hermanus, the Mount Grace Hotel & Spa in Magaliesburg, Sandton Sun and Sandton Towers in Sandton; Palazzo at Montecasino; Beverly Hills in uMhlanga; Suncoast Towers on Durban’s Golden Mile; and 54 on Bath in Rosebank. The firm's full-service brands include Southern Sun Hotels, Southern Sun Resorts, Garden Court, and SunSquare. The firm's economic brands include StayEasy, hi Hotels, and SUN1. The firm offers a range of event and conference packages for business meetings or corporate events. The company also offers venues along with convenient conference and event packages.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Hotels, Restaurants & Leisure
- Listed since
- 12 Jun 2019
- Employees
- 5,352
- Website
- tsogosun.com ↗
Leadership
Pay as last reported
- Mr. John CopelynNon-Executive Chairman of the BoardZAR 461,000
- Mr. Marcel von AulockChief Executive Officer, Executive Director, since 2018ZAR 19.3m
- Ms. Laurelle McdonaldChief Financial Officer, Executive Director, since 2011ZAR 6.3m
- Ms. Laurinda van OnselenCompany Secretary
- Mr. Mohamed Haroun AhmedLead Non-Executive Independent DirectorZAR 568,000
- Mr. James NicolellaNon-Executive DirectorZAR 298,000
- Mr. Sipho GinaNon-Executive Independent DirectorZAR 440,000
- Dr. Lynette MolefiNon-Executive Independent DirectorZAR 445,000
- Mr. Jabulani NgcoboNon-Executive Independent DirectorZAR 437,000
- Ms. Cornelia SeptemberNon-Executive Independent DirectorZAR 311,000
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 62
- Environment
- 69
- Social
- 87
- Governance
- 31
- Direct emissions (scope 1)
- 7,920 t
- Energy emissions (scope 2)
- 86,578 t
- Value chain emissions (scope 3)
- 49,542 t
- Women in the workforce
- 56%
- Carbon reduction policy
- Yes
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Southern Sun Ltd is a well-established and highly recognized hotel and resort chain with a strong brand presence in the market. The company has a diverse portfolio of properties across multiple countries, offering a wide range of accommodation options to cater to various customer preferences. This extensive network provides the company with a competitive advantage.
- Southern Sun Ltd has a reputation for delivering excellent customer service and maintaining high-quality facilities. The company employs skilled and experienced staff members who are trained to offer personalized and efficient services, ensuring customer satisfaction. This commitment to service excellence helps in building customer loyalty and repeat business.
Weaknesses
- One of the weaknesses of Southern Sun Ltd is its dependency on international tourism. The company's operations heavily rely on the inflow of international travelers, making it vulnerable to fluctuations in global travel trends, geopolitical factors, and economic conditions. Any adverse events that significantly affect international travel can impact the company's revenue and profitability.
- Another weakness is the seasonality of the hospitality industry. Southern Sun Ltd might experience fluctuations in occupancy rates and revenue during off-peak seasons. This can create financial instability and require strategic planning to mitigate the impact of such seasonal variations.
Opportunities
- Southern Sun Ltd can capitalize on the growing trend of domestic tourism by strategically targeting and attracting local travelers. By promoting its properties as ideal destinations for domestic vacations and staycations, the company can tap into a potentially large and untapped market, reducing its dependence on international tourism.
- Expansion into emerging markets presents an opportunity for Southern Sun Ltd to expand its footprint and reach a wider customer base. By identifying and entering markets with favorable economic growth and increasing disposable incomes, the company can establish itself as a preferred hotel chain among the growing middle-class segment in those regions.
Threats
- One of the key threats faced by Southern Sun Ltd is intense competition within the hospitality industry. There are numerous international and local hotel chains competing for market share, making it crucial for the company to continuously innovate and differentiate its offerings to stay ahead. Failure to adapt to changing customer preferences and industry trends can result in a loss of market share.
- External factors such as political instability, terrorism, natural disasters, or pandemics pose significant threats to the company's operations. These events can disrupt travel, decrease hotel bookings, and negatively impact revenue. Southern Sun Ltd needs to have robust risk management strategies in place to mitigate these potential threats.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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