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SAP SAP.DE · EUR

Information Technology · Software · XETRA · 🇩🇪 Germany

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211.65

+0.43%

Close of 9 Nov 2026, in EUR

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About SAP

Its shares trade on XETRA under the ticker SAP.DE. It has been listed since 4 November 1988. It is a member of the DAX and Euro Stoxx 50. In the fiscal year to 31 December 2025, it reported revenue of €36.80bn and net income of €7.33bn. At that date it held total assets of €70.36bn and shareholders' equity of €44.75bn.

SAP SE engages in the provision of enterprise application software and software-related services. The company is headquartered in Walldorf, Baden-Wuerttemberg. The firm operates through three segments: Applications, Technology & Services segment, which is engaged in the sale of software licenses, subscriptions to its cloud applications, and related services, primarily support services and various professional services, and support services, as well as implementation services of its software products and education services on the use of its products; the SAP Business Network segment, which includes its cloud-based collaborative business networks and services relating to the SAP Business Network, including cloud applications, professional services and education services, as well as the Company markets and sells the cloud offerings developed by SAP Ariba, SAP Fieldglass and Concur, and the Customer Experience segment, which comprises on-premise and cloud-based products that run front office functions across the customer experience.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Information Technology
Industry
Software
Listed since
4 Nov 1988
Employees
102,430
Website
sap.com ↗

Leadership

Pay as last reported

  • Mr. Christian KleinChief Executive Officer, Chairperson of the Executive Board€19.0m
  • Mr. Pekka Ala PietilaeIndependent Chairman of the Supervisory Board, since 2002€400,000
  • Mr. Lars LamadeIndependent Deputy Chairman of the Supervisory Board, Employee Representative, since 2002€319,200
  • Mr. Dominik AsamChief Financial Officer, Member of the Executive Board€3.3m
  • Mr. Sebastian SteinhaeuserChief Operating Officer, Member of the Executive Board
  • Ms. Gina Vargiu-BreuerChief People Officer, Labor Director, Member of the Executive Board€2.1m
  • Mr. Jan GilgChief Revenue Officer, Americas & SAP Business Suite
  • Mr. Emmanuel RaptopoulosChief Revenue Officer, APAC, EMEA, MEE
  • Mr. Muhammad AlamMember of the Executive Board, Head - SAP product Engineering€1.9m
  • Mr. Thomas SaueressigHead - Customer Services & Delivery, Member of the Executive Board€8.2m
  • Ms. Aicha EvansIndependent Member of the Supervisory Board€303,700
  • Ms. Margret Klein-MagarIndependent Member of the Supervisory Board, Employee Representative, since 2012€264,600

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
83
Environment
76
Social
83
Governance
89
Direct emissions (scope 1)
108,800 t
Energy emissions (scope 2)
119,600 t
Value chain emissions (scope 3)
6,757,500 t
Women in the workforce
35.4%
Carbon reduction policy
Yes
Human rights policy
Yes

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Global presence and brand recognition: SAP SE is a well-established multinational software corporation, known for its quality products and services across the globe.
  • Diverse product portfolio: SAP offers a wide range of software solutions catering to various industries, including enterprise resource planning (ERP), customer relationship management (CRM), supply chain management (SCM), and more.
  • Strong customer base: SAP has a large and loyal customer base, including some of the world's leading companies, which provides recurring revenue and opportunities for upselling.
  • Continuous innovation: The company invests heavily in research and development, ensuring its software solutions remain at the forefront of technological advancements.

Weaknesses

  • High implementation and maintenance costs: SAP's solutions can be costly for smaller businesses, making them less accessible to a portion of the market.
  • Complexity of software: SAP's software solutions often require significant training and learning curves, which can be challenging for users and may lead to lower adoption rates.
  • Dependency on integrations: Several SAP products rely on successful integrations with other systems, which can introduce complexities and potential issues if integrations fail or are not properly managed.

Opportunities

  • Growing demand for cloud-based solutions: SAP can capitalize on the increasing demand for cloud-based software solutions by expanding its cloud offerings and services.
  • Emerging markets: SAP has the opportunity to expand its market presence in emerging economies, where the adoption of technology and digitization is rapidly increasing.
  • Innovation in artificial intelligence and machine learning: By investing in cutting-edge technologies, SAP can enhance its software solutions with AI and ML capabilities, providing added value to customers.

Threats

  • Intense competition: The software industry is highly competitive, with several major players vying for market share. SAP needs to continuously innovate and differentiate itself to stay ahead.
  • Economic downturns: During economic downturns, businesses may reduce investments in software solutions, impacting SAP's revenue and profitability.
  • Security and data privacy concerns: As data breaches and cybersecurity threats continue to rise, SAP faces the challenge of ensuring strong data protection measures to maintain customer trust.

Sources and methodology

Data on this tab
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