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Right On Brands RTON · USD

Consumer Discretionary · US listing · 🇺🇸 United States

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0.03

-43.45%

Close of 9 Nov 2026, in USD

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About Right On Brands

From its filings with the US Securities and Exchange Commission

SEC filings

Right On Brands is based in Rowlett, Texas and is incorporated in Nevada. Its shares trade on OTC under the ticker RTON. The SEC classifies its business as retail-miscellaneous retail. In the fiscal year to 31 March 2023, it reported revenue of $1.1m and net income of $8,726. At that date it held total assets of $206,829 and shareholders' equity of −$521,496.

In its own words

Our business is conducted through our wholly-owned subsidiaries, Endo Brands, Endo Wellness Centers, and Humble Water Company, which is dormant and not operating. The Company creates and markets a line of CBD consumer products. Right on Brands creates lasting brands with emerging functional ingredients, and our focus right now is industrial hemp, hemp derived cannabinoids, and high alkaline water.

Topical Pain relief product, it is our Endo Select Hemp Oil used as either a warming lotion, cooling lotion or salve.

Our ENDO Tokes products are a range of products made for people who would rather smoke their CBD or Delta-8. The original ENDO Toke is a pre-rolled CBD flower that comes in the shape of a cigarette. The product is, however, tobacco free and has less than 0.30% THC so it won’t get you high, but it is a quick delivery system for CBD. In addition, in 2021, the company has introduced a line of Delta-8 infused disposable and rechargeable vape pens as well as Delta-8 flower in jars or pre-rolled for quick consumption. All of these products are designed to give multiple choices to our customers who like to consume CBD and Delta-8 by smoking something.

Quoted from its 10-K, filed 16 Aug 2023. Read the filing on SEC.gov ↗

Company facts

Sector
Consumer Discretionary
Industry
Specialty Retail
Listed since
27 Dec 2013
Head office
6501 DALROCK ROAD, SUITE 100, ROWLETT, TX, 75089
Incorporated in
NV
Classification
Retail-Miscellaneous Retail
Filer status
Non-accelerated filer<br>Smaller reporting company

Leadership

Pay as last reported

  • Mr. Jerry GrisaffiChairman of the Board, Chief Executive Officer, since 2019$16,514
  • Mr. Michael BrownDirector

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
0
Environment
0
Social
0
Governance
0

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Right On Brands Inc focuses on industrial hemp and hemp-derived cannabinoids for its CBD products.
  • Endo Brands includes ENDO Drops, ENDO Ease, and ENDO Tokes for diverse consumer needs.
  • The company utilizes multiple manufacturers for Endo branded products to ensure supply chain flexibility.

Weaknesses

  • The company's business is conducted through wholly owned subsidiaries like Endo Wellness Centers.
  • Endo Wellness Centers and Humble Water Company are part of the company's structure but lack detailed market presence.
  • The firm relies on co-packers for product creation, which may affect quality control.

Opportunities

  • The growing demand for CBD products in the US market presents significant opportunities.
  • Hemp-derived cannabinoids are gaining popularity in the health and wellness sector.
  • The company can expand its product line with high alkaline water offerings.

Threats

  • Regulatory changes in the CBD industry could impact product availability.
  • Competition from other CBD brands in the Specialty Retail sector is increasing.
  • The company faces challenges with Delta-8 product regulations in certain US states.

Sources and methodology

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