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RLX Technology RLX · USD

Consumer Staples · US listing · 🇺🇸 United States

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1.59

-1.24%

Close of 9 Nov 2026, in USD

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About RLX Technology

Its shares trade under the ticker RLX. It has been listed since 22 January 2021. In the fiscal year to 31 December 2025, it reported revenue of $3.52bn and net income of $896.8m. At that date it held total assets of $17.94bn and shareholders' equity of $15.64bn.

RLX Technology Inc., through its subsidiaries, develops, manufactures, and sells e-vapor products in the People's Republic of China and internationally. It offers rechargeable e-vapor products under the Qingyu, Phantom, Phantom Pro, Zeus, Leili, and Daqian names; and disposable e-vapor products under the Feiliu and Feiliu Mega names. The company also provides closed-system rechargeable products, open-system products, closed-system disposable products, and modern oral products. It sells its products through local channels, third-party distribution channels, and distribution channels co-managed with third parties, as well as online and offline end users. The company was founded in 2018 and is headquartered in Shenzhen, the People's Republic of China.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Consumer Staples
Industry
Food Products
Listed since
22 Jan 2021
Employees
897
Head office
10TH FL, BLDG 1A, UNIT 1 XINGIAO E, GUANGDONG PROVINCE, 518125
Incorporated in
E9
Classification
Cigarettes
Filer status
Large accelerated filer

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • RLX Technology Inc. offers a diverse product portfolio including Qingyu and Phantom Pro e-vapor products in China.
  • The company has a strong presence in the Chinese market with 897 employees and local distribution channels.
  • RLX Technology Inc. provides both rechargeable and disposable e-vapor products under multiple brand names.

Weaknesses

  • RLX Technology Inc. relies heavily on the Chinese market for its primary revenue generation.
  • The company's business model depends on third-party distribution channels for product sales.
  • RLX Technology Inc. has limited international presence beyond the People's Republic of China.

Opportunities

  • RLX Technology Inc. can expand its product line to include modern oral products in new markets.
  • The company can leverage its existing distribution channels to enter new international markets.
  • RLX Technology Inc. has potential to grow in the global e-vapor market with increasing demand.

Threats

  • RLX Technology Inc. faces regulatory challenges in the Chinese e-vapor market.
  • The company is vulnerable to changes in consumer preferences for e-vapor products.
  • RLX Technology Inc. must navigate competition from other e-vapor manufacturers in China.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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