18.66
+0.86%
Close of 9 Nov 2026, in EUR
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About Puuilo Oyj
Its shares trade on Nasdaq Helsinki under the ticker PUUILO.HE. It has been listed since 24 June 2021. In the fiscal year to 31 January 2026, it reported revenue of €442.3m and net income of €56.0m. At that date it held total assets of €316.7m and shareholders' equity of €98.9m.
Puuilo Oyj operates a chain of retail stores. The company is headquartered in Vantaa, Etela-Suomen. The company went IPO on 2021-06-24. Puuilo Oyj is the Parent Company of Puuilo Group. The Group purchases the products from companies owned by related parties and sells them in retail stores. These companies manufacture products that are part of Puuilo's product range. The firm has more than 30 department stores around Finland and an online store. The product selection includes construction supplies, tools, car supplies, garden equipment, heating, ventilation, and air conditioning (HVAC) and electrical supplies, products for pets, as well as household goods, food supplies, and sports and leisure equipment. Puuilo serves mainly do-it-yourself customers and companies. Puuilo Oyj's subsidiaries are Puuilo Invest II Oy and Puuilo Tavaratalot Oy.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Broadline Retail
- Listed since
- 24 Jun 2021
- Employees
- 880
- Website
- puuilo.fi ↗
Leadership
Pay as last reported
- Ms. Mammu KaarioIndependent Chairman of the Board€29,168
- Mr. Juha SaarelaChief Executive Officer€213,415
- Mr. Ville RantaChief Financial Officer
- Mr. Juha ParviainenChief Information Officer
- Mr. Perttu PartanenChief Marketing Officer
- Mr. Markus KaatranenSales Director
- Ms. Sirkkaliisa KulmalaHead of Human Resources
- Mr. Markku LampelaDirector Purchases and Logistics
- Mr. Jens JollerDirector
- Ms. Susanne HounsgaardIndependent Director
- Mr. Tuomas PiirtolaIndependent Director
- Mr. Markku TuomaalaIndependent Director€18,958
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Puuilo Oyj operates over 30 department stores across Finland serving DIY customers and companies.
- The company has a diverse product range including construction supplies, tools, and HVAC equipment.
- Puuilo Group's subsidiaries manage product procurement from related parties for retail sales.
Weaknesses
- Puuilo Oyj's subsidiaries Puuilo Invest II Oy and Puuilo Tavaratalot Oy handle product sourcing.
- The company's retail stores are limited to Finland with no international expansion mentioned.
- Puuilo Oyj's online store is part of its retail strategy but lacks specific market share data.
Opportunities
- Puuilo Oyj can expand its product range to include more pet and sports equipment categories.
- The Finnish DIY market offers growth potential for Puuilo's department stores and online presence.
- Puuilo Group's related-party manufacturing could increase product customization for retail.
Threats
- Puuilo Oyj faces competition from other Finnish retail chains in the DIY sector.
- The company's reliance on related-party manufacturing may lead to supply chain vulnerabilities.
- Economic downturns in Finland could reduce consumer spending on DIY products.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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