1.68
-13.85%
Close of 9 Nov 2026, in USD
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About PSQ Holdings
From its filings with the US Securities and Exchange Commission
PSQ Holdings is based in Bozeman, Montana and is incorporated in Delaware. Its shares trade on NYSE under the ticker PSQH. The SEC classifies its business as advertising. In the fiscal year to 31 December 2025, it reported revenue of $18.2m and a net loss of $36.6m. At that date it held total assets of $59.7m and shareholders' equity of $13.4m.
On February 23, 2023, PSQ Holdings, Inc. (now PublicSq. Inc., a wholly owned subsidiary of the Company) (“Private PSQ”) completed a stock-for-stock transaction to purchase 100% of the outstanding shares of EveryLife, Inc. (“EveryLife”), a Delaware corporation, in exchange for 1,071,229 shares of common stock, par value $0.001 per share, of Private PSQ.
On July 19, 2023 (the “Closing Date”), we consummated the transactions contemplated by that Agreement and Plan of Merger, dated as of February 27, 2023 (the “Merger Agreement”), each by and among PublicSq. Inc., a Delaware corporation (“Private PSQ”), Colombier Acquisition Corp., a Delaware corporation (“Colombier”), Colombier-Liberty Acquisition, Inc., a Delaware corporation and a wholly-owned subsidiary of Colombier (“Merger Sub”), and Colombier Sponsor, LLC (the “Colombier Sponsor”), a Delaware limited liability company, in its capacity as purchaser representative, for the purposes set forth in the Merger Agreement, which, among other things, provided for the merger of Private PSQ into Merger Sub with Private PSQ surviving the merger as a wholly owned subsidiary of Colombier (the “Business Combination”). At the closing of the Business Combination (the “Closing”), Colombier changed its name to “PSQ Holdings, Inc.” Colombier was incorporated in the State of Delaware in February 2021.
Quoted from its 10-K, filed 17 Mar 2026. Read the filing on SEC.gov ↗
Company facts
- Sector
- Communication Services
- Industry
- Interactive Media & Services
- Listed since
- 9 Jun 2021
- Website
- colombierspac.com ↗
- Head office
- 515 W. ASPEN STREET, BOZEMAN, MT, 59715
- Incorporated in
- DE
- Classification
- Services-Advertising
- Filer status
- <br>Emerging growth company
Leadership
Pay as last reported
- Mr. Michael SeifertChairman of the Board, President, Chief Executive Officer, Founder$433,581
- Mr. James RinnChief Financial Officer, Treasurer, Director, since 2023$215,001
- Mr. Brian BillingsleyPresident of Financial Technology
- Ms. Sarah SeifertPresident, Co-Founder of EveryLife, Inc.
- Mr. Andrew WeisbeckerPresident of Marketplace$443,517
- Mr. Mike HebertChief Operating Officer
- Mr. Randy CarlsonChief Technology Officer
- Mr. James GiudiceChief Legal Officer, General Counsel, Secretary
- Mr. Dusty WunderlichChief Strategy Officer, Director, since 2024
- Mr. Nick AyersDirector$797,701
- Mr. Donald TrumpDirector$3.1m
- Mr. Willie LangstonIndependent Director$303,153
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Public Sq platform connects patriotic businesses with consumers seeking values-focused products.
- US-based company with a marketplace for patriotic businesses and consumers in Communication Services sector.
- Interactive Media & Services industry focus with no full-time employees reducing operational costs.
Weaknesses
- Zero full-time employees may limit operational capacity and scalability.
- IPO on 9 June 2021 shows limited market presence and growth history.
- Website and mobile application Public Sq may face competition in the marketplace.
Opportunities
- Expanding into food and drink, clothing, and home industries within the platform.
- Growing consumer demand for patriotic values-driven businesses in the US market.
- Increasing online business listings across diverse product categories like kids and home.
Threats
- Competition from other marketplace platforms in the Communication Services sector.
- Limited market presence since IPO on 9 June 2021 may hinder growth.
- Dependence on consumer interest in patriotic values could fluctuate.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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