Nike NKE · USD
Consumer Discretionary · Textiles, Apparel & Luxury Goods · US listing · 🇺🇸 United States
S&P 500Dow Jones
39.88
+3.34%
Close of 9 Nov 2026, in USD
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About Nike
From its filings with the US Securities and Exchange Commission
Nike is based in Beaverton, Oregon and is incorporated in Oregon. Its shares trade on NYSE under the ticker NKE. It is a member of the S&P 500 and Dow Jones. The SEC classifies its business as rubber & plastics footwear. In the fiscal year to 31 May 2026, it reported revenue of $46.40bn and net income of $3.11bn. At that date it held total assets of $38.41bn and shareholders' equity of $14.87bn.
Our principal business activity is the design, development and worldwide marketing and selling of athletic footwear, apparel, equipment, accessories and services. NIKE is the largest seller of athletic footwear and apparel in the world. We sell our products through NIKE Direct operations, which are comprised of both NIKE-owned retail stores and sales through our digital platforms (also referred to as "NIKE Brand Digital") and to wholesale accounts, which include a mix of independent distributors, licensees and sales representatives in nearly all countries around the world. We also offer interactive consumer services and experiences. Nearly all of our products are manufactured by independent contractors. Nearly all footwear, apparel and equipment products are manufactured outside the United States.
We offer our products under the NIKE, Jordan and Converse brands. Our strategy is to achieve sustainable, profitable long-term growth by leading with sport, creating innovative, “must-have” products, building deep personal consumer connections with our brands and delivering compelling consumer experiences through digital platforms and at retail. We believe this approach will allow us to create products that better meet individual consumer needs while accelerating our largest growth opportunities.
Quoted from its 10-K, filed 15 Jul 2026. Read the filing on SEC.gov ↗
Company facts
- Sector
- Consumer Discretionary
- Industry
- Textiles, Apparel & Luxury Goods
- Listed since
- 17 Oct 1990
- Employees
- 73,000
- Website
- about.nike.com ↗
- Head office
- ONE BOWERMAN DR, BEAVERTON, OR, 97005-6453
- Incorporated in
- OR
- Classification
- Rubber & Plastics Footwear
- Filer status
- Large accelerated filer
Leadership
Pay as last reported
- Mr. Mark ParkerExecutive Chairman of the Board, since 1987$8.1m
- Mr. Timothy CookLead Independent Director, since 2016$375,305
- Mr. Elliott HillPresident, Chief Executive Officer, Director, since 2006$26.0m
- Mr. Matthew FriendChief Financial Officer, Executive Vice President$14.1m
- Ms. Amy MontagnePresident - Nike
- Mr. Craig WilliamsPresident - Geographies and Marketplace$15.8m
- Mr. Venkatesh AlagirisamyChief Operating Officer, Executive Vice President
- Ms. Treasure HeinleChief Human Resources Officer, Executive Vice President
- Ms. Nicole GrahamExecutive Vice President, Chief Marketing Officer
- Mr. Michael GondaExecutive Vice President, Chief Communications Officer
- Mr. Robert LeinwandExecutive Vice President, Chief Legal Officer$6.9m
- Mr. Phil MccartneyExecutive Vice President, Chief Innovation, Design & Product Officer
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 65
- Environment
- 80
- Social
- 80
- Governance
- 34
- Direct emissions (scope 1)
- 59,672 t
- Energy emissions (scope 2)
- 222,647 t
- Value chain emissions (scope 3)
- 16,485,567 t
- Women in the workforce
- 50.7%
- Carbon reduction policy
- Yes
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Nike Inc. is a global leader in the sports footwear and apparel industry. With a strong brand presence and loyal customer base, the company enjoys a significant market share in various markets worldwide.
- Nike's extensive product range and technological innovations in footwear and apparel manufacturing give them a competitive edge in terms of product quality and performance.
Weaknesses
- Nike heavily relies on its contract manufacturers, which can sometimes lead to issues related to supply chain disruptions and labor practices. This dependency on external suppliers poses a risk to the company's reputation and operations.
- The company has faced criticism in the past regarding its environmental practices, particularly related to waste management and sustainability. Addressing these weaknesses is crucial for maintaining brand integrity.
Opportunities
- Expanding into emerging markets such as China and India presents significant growth opportunities for Nike. These markets have a large population with increasing disposable incomes, leading to higher demand for sports apparel and footwear.
- Nike can capitalize on the growing athleisure trend, which involves the integration of sports attire into everyday fashion. By targeting fashion-conscious consumers, the company can broaden its customer base and increase sales.
Threats
- The intense competition in the sports footwear and apparel industry poses a threat to Nike. Competitors like Adidas and Under Armour continuously innovate and aggressively market their products to gain market share.
- Changes in consumer preferences and trends can also impact Nike's sales. Any shift away from sports-related fashion or a decline in brand loyalty could have adverse effects on the company's profitability.
Sources and methodology
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- Our data supplier
- Chart on the Overview
- TradingView
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