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About Mercanto Holdings
Its shares trade on TSX Venture under the ticker MUSH.V. It has been listed since 20 August 2014. In the fiscal year to 31 July 2025, it reported revenue of C$3.0m and a net loss of C$412,313. At that date it held total assets of C$1.0m and shareholders' equity of C$242,010.
The Good Shroom Co., Inc. engages in the development, manufacturing, and sale of instant wellness beverages to the general market across North America. The company is headquartered in Vaudreuil, Quebec. The company went IPO on 2014-08-20. The firm produces beverage products under the Teonan and Velada brands, which it is sold within the United States and in Canada. The company uses mushrooms for physical, mental, and spiritual wellbeing. Its functional mushroom formula is developed from concentrated dual extracts of validated functional mushrooms for immune support and cognitive function. Its functional mushrooms include Reishi, Chaga, Lion's Mane, Turkey Tail, Shitake and Maitake. The Teonan brand is a shopify based e-commerce platform delivering function mushroom beverages directly-to-consumers. The Velada brand specializes in tetrahydrocannabinol (THC) and CBD based beverages.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- N/A
- Industry
- N/A
- Listed since
- 20 Aug 2014
- Website
- thegoodshroom.co ↗
Leadership
Pay as last reported
- Mr. Eric RonsseChairman of the Board, Chief Executive Officer, since 2021C$185,000
- Mr. Scott JardinChief Financial OfficerC$145,000
- Mr. Michel DahanDirector
- Mr. Franck AtonIndependent Director
- Mr. Claude DufresneIndependent Director
- Mr. Steven SaviukIndependent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Teonan brand Shopify e-commerce platform delivers direct-to-consumer functional mushroom beverages in North America.
- Velada brand offers THC and CBD based beverages with functional mushroom formulas in the United States and Canada.
- Reishi, Chaga, Lion's Mane, Turkey Tail, Shitake, and Maitake mushrooms support immune and cognitive functions.
Weaknesses
- The company's headquarters city Vaudreuil, Quebec, is not a major market for functional beverages.
- The company's IPO on 20 August 2014 may limit recent market expansion opportunities.
- The company's product range is limited to mushroom-based beverages without diversification into other health sectors.
Opportunities
- Expanding Teonan brand e-commerce platform to new regions within North America.
- Introducing new functional mushroom formulas for immune and cognitive support in Canada.
- Growing Velada brand market share in the THC and CBD beverage segment across the United States.
Threats
- Regulatory challenges for THC and CBD beverages in the United States and Canada.
- Competition from established health beverage brands in the North American market.
- Potential market saturation in the functional mushroom beverage segment in Canada.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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