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Close of 26 Oct 2026, in AUD
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About Merino & Co
Its shares trade on ASX under the ticker MNC.AX. It has been listed since 30 October 2024. In the fiscal year to 30 June 2025, it reported revenue of A$3.6m and a net loss of A$2.8m. At that date it held total assets of A$10.3m and shareholders' equity of A$5.6m.
Merino & Co Ltd is a AU-based company operating in Textiles, Apparel & Luxury Goods industry. Merino & Co. Limited is an Australia-based branded lifestyle clothing and accessories company. The firm manufactures, markets and sells wool apparel and accessories, predominately featuring fine Merino wool, to both Australian and international markets. Its collection of women's wool knitwear is made from sustainable, 100% Australian merino wool. Its entire range of men's wool knitwear is made from 100% Australian merino wool and is grown by Australian wool growers. The firm has over 600 points of sale spanning across Australia, selling wool clothing and accessories from its own showrooms as well as at duty-free shops, airports, boutique shops, tourism sites, and generally via wholesalers and agents. Its wool-based products are made and/or partially made in Australia and are assembled in both Australia and China. The firm exports and sells directly to international markets, including China, Japan and North America.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Discretionary
- Industry
- Textiles, Apparel & Luxury Goods
- Listed since
- 30 Oct 2024
- Website
- merinosnug.com.au ↗
Leadership
Pay as last reported
- Mr. Jack HanrahanIndependent Non-Executive Chairman of the Board$54,000
- Mr. Alan ThomasChief Financial Officer, Company Secretary
- Ms. Fang YueManaging Director, Executive Director$160,000
- Mr. Taizong KangOperations General Manager$200,000
- Mr. Boxiang ZhaoIndependent Non-Executive Director$42,000
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- The company manufactures wool apparel using 100% Australian merino wool for its collections.
- Merino & Co Ltd operates over 600 points of sale across Australia.
- The firm sells directly to international markets including China, Japan, and North America.
Weaknesses
- Wool-based products are assembled in both Australia and China, complicating supply chains.
- The company relies on wholesalers and agents for distribution in many channels.
- Manufacturing occurs in Australia and China, potentially increasing operational complexity and costs.
Opportunities
- The firm can expand its direct sales to international markets like Japan.
- Growing demand for sustainable apparel supports the use of 100% Australian merino wool.
- Tourism sites and duty-free shops offer additional channels for selling wool accessories.
Threats
- Reliance on Australian wool growers exposes the company to agricultural supply fluctuations.
- International shipping to China and North America faces potential logistical disruptions and tariffs.
- Competition in the Textiles, Apparel & Luxury Goods sector may pressure profit margins.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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