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M

Missfresh Ltd ADR MF · USD

Consumer Staples · US listing · 🇺🇸 United States

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14.33

+34.68%

Close of 9 Nov 2026, in USD

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About Missfresh Ltd ADR

Its shares trade under the ticker MF. It has been listed since 25 June 2021. In the fiscal year to 31 December 2023, it reported revenue of $2.76bn and a net loss of $1.51bn. At that date it held total assets of $181.5m and shareholders' equity of −$1.55bn.

Missfresh Limited engages in the digital marketing solutions and private label products retail business in China. The company operates a digital platform that offers fresh produce, such as fruits, vegetables, meat, eggs, seafood, and dairy products, as well as fast-moving consumer goods, including packaged food, beverages, cosmetics, and personal care products through online ecommerce platform and distributed micro-warehouse networks. It also sells its products through vending machines. The company was founded in 2014 and is based in Beijing, the People's Republic of China.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Consumer Staples
Industry
Consumer Staples Distribution & Retail
Listed since
25 Jun 2021
Employees
15
Head office
NO.1 LINKONG ER ROAD, SHUNYI DISTRICT, BEIJING, 101300
Incorporated in
E9
Classification
Services-Computer Programming, Data Processing, Etc.
Filer status
Non-accelerated filer<br>Emerging growth company

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • The company operates a digital platform for fresh produce and FMCG.
  • It utilizes distributed micro-warehouse networks for distribution.
  • Products are also sold through vending machines.

Weaknesses

  • The firm has only fifteen employees.
  • It is classified under Consumer Staples despite tech operations.
  • The business model relies heavily on digital marketing solutions.

Opportunities

  • Expansion of private label products retail business.
  • Growth in online ecommerce platform usage.
  • Increasing demand for fresh produce in China.

Threats

  • Intense competition in the Chinese retail sector.
  • Regulatory changes affecting digital marketing solutions.
  • Economic fluctuations impacting consumer spending habits.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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