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GreenTree Hospitality Group GHG · USD

Consumer Discretionary · US listing · 🇺🇸 United States

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0.99

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Close of 9 Nov 2026, in USD

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About GreenTree Hospitality Group

Its shares trade under the ticker GHG. It has been listed since 27 March 2018. In the fiscal year to 31 December 2025, it reported revenue of CN¥1.10bn and net income of CN¥166.8m. At that date it held total assets of CN¥4.79bn and shareholders' equity of CN¥1.58bn.

GreenTree Hospitality Group Ltd. is a holding company engages in hospitality business. The company is headquartered in Shanghai, Shanghai. The company went IPO on 2018-03-27. The Company’s hotel network is mostly comprised of franchised-and-managed hotels. The firm is dedicated to operate mid-scale hotels and its main brand is called GreenTree Inns. The firm operates its business mainly in China.

Figures and description from our data supplier, not checked against the company's own report.

Company facts

Sector
Consumer Discretionary
Industry
Hotels, Restaurants & Leisure
Listed since
27 Mar 2018
Employees
476
Head office
3F, NO. 1058 YANGSHUPU ROAD, SHANGHAI, 200082
Incorporated in
E9
Classification
Hotels & Motels
Filer status
Non-accelerated filer

Leadership

Pay as last reported

  • Mr. Alex XuChairman of the Board, Chief Executive Officer, since 2004
  • Dr. Yiping YangChief Financial Officer, since 2017
  • Mr. Gregory KarnsGeneral Counsel, Director, since 2005
  • Mr. Dong LiIndependent Director
  • Mr. Bingwu XieIndependent Director
  • Ms. Yanjie ZhuIndependent Director
  • Ms. Selina YangInvestor Relations

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
26
Environment
1
Social
60
Governance
16
Carbon reduction policy
No
Human rights policy
No

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • GreenTree Hospitality Group Ltd has a strong brand reputation in the hospitality industry.
  • The company has a vast network of hotels, allowing for greater customer reach and market presence.
  • Strong financial performance and profitability enable the company to invest in expansion and innovation.
  • Efficient operations and streamlined processes contribute to cost savings and improved customer experiences.

Weaknesses

  • Dependency on the domestic market makes the company vulnerable to economic fluctuations in a specific region.
  • Limited presence in international markets compared to some competitors may hinder global growth opportunities.
  • Overreliance on specific customer segments may expose the company to risks associated with changing travel preferences.
  • Continued investments in technology and digitalization may be required to match industry standards.

Opportunities

  • Expansion into emerging markets presents significant growth opportunities for GreenTree Hospitality Group Ltd.
  • Increasing demand for eco-friendly and sustainable accommodations allows the company to capitalize on this trend.
  • Collaborations and partnerships with online travel agencies and platforms can enhance the company's online visibility and customer acquisition.
  • Diversification into related services such as food and beverage or event management can create additional revenue streams.

Threats

  • Intense competition in the hospitality industry poses a threat to market share and pricing power.
  • Rapidly changing consumer preferences and technological advancements require continuous adaptation and innovation.
  • Economic downturns or global uncertainties may lead to decreased travel and tourism activities, impacting the company's performance.
  • Regulatory changes and compliance requirements in various countries can pose challenges to expansion plans.

Sources and methodology

Data on this tab
Our data supplier
Chart on the Overview
TradingView

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