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Close of 4 Nov 2026, in USD
About Mint Wellness
Its shares trade under the ticker FTEG. It has been listed since 18 December 1996. In the fiscal year to 31 December 2021, it reported revenue of $837,879 and a net loss of $2.9m. At that date it held total assets of $845,095 and shareholders' equity of −$11.8m.
For the Earth Corp. engages in the selling of consumable household products. The company is headquartered in Phoenix, Arizona. The firm is engaged in producing eco-friendly products. Its product lines include What Odor, PaPurr and What Dirt. The firm is developing an environmentally friendly, non-toxic, biodegradable product guaranteed to remove dirt, named What Dirt. In October 2011, the Company acquired Kat Box King, manufacturer of Litter To Go. What Odor is an environmentally responsible, non-toxic and biodegradable product that removes odors. PaPurr is an environmentally friendly scoopable cat litter made from recycled paper. What Dirt is also an environmentally friendly, non-toxic, biodegradable product that removes dirt.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- N/A
- Industry
- N/A
- Listed since
- 18 Dec 1996
Leadership
Pay as last reported
- Eugene GordonChairman of the Board, Chief Executive Officer, since 1993$75,000
- Dr. Edward DavidDirector
- William HittingerDirector
- Ronald OdrichDirector
- Elias SnitzerDirector
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- For The Earth Corp has several key strengths that contribute to its success. Firstly, the company has a strong brand image and reputation in the market, built on its commitment to sustainable and eco-friendly products. This positions them well in the current consumer trend towards environmentally responsible choices. Additionally, the company has a dedicated and skilled workforce, which ensures high-quality production and service. Furthermore, For The Earth Corp benefits from established partnerships with suppliers and retailers, giving them a competitive advantage.
Weaknesses
- Despite its strengths, For The Earth Corp also faces certain weaknesses that need attention. One area of concern is the limited geographic reach of the company's distribution network. This could restrict their market penetration and growth potential in certain regions. Another weakness is the higher production costs associated with eco-friendly materials and sustainable manufacturing processes. This may result in higher product pricing compared to competitors. Moreover, the company may have limited financial resources for extensive marketing and expansion activities.
Opportunities
- For The Earth Corp can capitalize on several opportunities within the market. The increasing consumer demand for eco-friendly products presents a significant opportunity for expansion and market share growth. The company can also leverage partnerships with environmentally conscious organizations and influencers to enhance brand visibility. Moreover, there is potential for new product development and innovation, allowing For The Earth Corp to stay ahead of competitors. Additionally, expanding into global markets where sustainability and environmental awareness are gaining importance can drive international growth.
Threats
- For The Earth Corp faces certain threats that could negatively impact its success. Intense competition within the eco-friendly product industry puts pressure on the company to differentiate and continuously improve its offerings. Global economic uncertainties and fluctuating raw material prices pose risks to cost stability and overall profitability. Furthermore, changing government regulations and policies related to environmental standards may require adaptation and compliance costs. Lastly, the company is susceptible to potential reputational risks if any environmental controversies or product quality issues arise.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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