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Close of 30 Oct 2026, in USD
About Creative Edge Nutrition
Its shares trade under the ticker FITX. It has been listed since 4 August 2008. In the fiscal year to 30 September 2012, it reported revenue of $3.8m and net income of $810,900. At that date it held total assets of $3.3m and shareholders' equity of $2.0m.
Creative Edge Nutrition, Inc. engages in business acceleration, business management, and proprietary marketing strategies to major international corporations engaged in a variety of industries. The company is headquartered in Madison Heights, Michigan. The company went IPO on 2008-08-04. The firm is engaged in the development, marketing and sales of nutraceuticals and health supplements. The firm develops, manufactures, markets, distributes, brands and private labels health supplements, energy and fitness products, and bottled water products for the United States and International markets. The firm is involved in the business acceleration, business management and marketing strategies to various international corporations engaged in a range of industries. The firm's products include METABOLIC XTREME, HYPER INFUSION, ALPHA DRIVE, AMINO PLEX, HEMP PLEX, CHIA PLEX, CENTROPLEX, NUTRA TEA and NUTRA COFFEE. The company offers a range of capsules, tablets and powders, as well as science-based products in three principal categories: weight management, nutrition challenges, energy and fitness. The firm provides workout plans, nutrition plans and supplement plans.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Staples
- Industry
- Personal Products
- Listed since
- 4 Aug 2008
- Employees
- 3
- Website
- cenergynutrition.com ↗
Leadership
Pay as last reported
- Keith ThomasChairman of the Board, since 2011
- James RobinsonPresident, Chief Executive Officer, Director, since 2014
- Reid StoneExecutive Vice President, Treasurer, Secretary, Director
- Paul ThomasSenior Vice President
- Bill ChaabanDirector
- Dr. David FeltenDirector
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 0
- Environment
- 0
- Social
- 0
- Governance
- 0
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Creative Edge Nutrition Inc has a strong brand reputation and recognition in the market.
- The company has a wide range of high-quality and innovative products that cater to various customer needs.
- Efficient and effective supply chain management allows for timely delivery of products to customers.
- Strategic partnerships with key suppliers provide access to premium raw materials.
Weaknesses
- Limited financial resources compared to larger competitors restricts potential growth opportunities.
- Reliance on a specific geographic market may result in vulnerability to economic fluctuations or regulatory changes.
- Lack of diversification in product portfolio increases the company's risk exposure.
- Limited brand recognition compared to well-established competitors may hinder market penetration efforts.
Opportunities
- Growing consumer interest in health and wellness products presents an opportunity for market expansion.
- Increasing global demand for natural and organic products provides avenues for growth.
- Embracing e-commerce and online marketing strategies can reach a wider customer base.
- Identifying and capitalizing on emerging market trends can enhance market competitiveness.
Threats
- Intense competition from existing and new players in the industry poses a threat to market share.
- Changing consumer preferences and trends may require constant adaptation and innovation.
- Stringent regulations and compliance requirements may increase operational costs.
- Rising raw material costs could impact profit margins.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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