242.33
+0.34%
Close of 9 Nov 2026, in MXN
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About Fomento Economico Mexicano SAB de CV
Its shares trade on BMV under the ticker FEMSAUBD.MX. It has been listed since 19 September 1978. In the fiscal year to 31 December 2025, it reported revenue of MXN 840.95bn and net income of MXN 19.43bn. At that date it held total assets of MXN 795.88bn and shareholders' equity of MXN 244.98bn.
Fomento Economico Mexicano SAB de CV operates as a holding company, which engages in the production, distribution, and marketing of beverages. The company is headquartered in Monterrey, Nuevo Leon. de C.V. (FEMSA) is a holding company. The firm's segments are Coca-Cola FEMSA, FEMSA Comercio-Retail Division and FEMSA Comercio-Fuel Division. The firm conducts its operations through holding companies, such as Coca-Cola FEMSA, S.A.B. de C.V. and subsidiaries (Coca-Cola FEMSA), which produces, distributes and sells beverages; FEMSA Comercio, S.A. de C.V. and subsidiaries (FEMSA Comercio), which consists of a Retail Division operating various small-format chain stores, and CB Equity LLP, which holds its equity investment in Heineken N.V., and Heineken Holding N.V. The firm's Coca-Cola FEMSA produces, markets, sells and distributes Coca-Cola trademark beverages through standard bottler agreements in certain territories in the countries, in which it operates. Coca-Cola FEMSA also sells bottled water products. FEMSA participates in the retail sector primarily through FEMSA Comercio.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Staples
- Industry
- Beverages
- Listed since
- 19 Sept 1978
- Employees
- 320,379
- Website
- femsa.com/es ↗
Leadership
Pay as last reported
- Mr. Jose Antonio Vicente Fernandez CarbajalExecutive Chairman of the Board, Interim Chief Executive Officer, since 1984
- Mr. Martin Felipe Arias YanizChief Financial Officer
- Mr. Ian Marcel Craig GarciaChief Executive Officer of Coca-Cola FEMSA
- Mr. Jose Antonio Fernandez Garza-LagueraChief Executive Officer of Proximity & Health
- Mr. Juan Carlos GuillermetyChief Executive Officer of Spin
- Mr. Raymundo Yutani VelaChief Human Resources Officer
- Mr. Gerardo Estrada AttoliniChief Administration and Corporate Control Officer
- Mr. Alejandro Gil OrtizGeneral Counsel, Non-Member Secretary of the Board
- Mr. Roberto Rafael Campa CifrianChief Corporate Affairs Officer
- Mr. Enrique Gonzalez ZorrillaChief Project Officer
- Ms. Jessica Ponce De Leon GaitanChief Sustainability Officer
- Mr. Alejandro Bailleres GualDirector
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 83
- Environment
- 99
- Social
- 99
- Governance
- 52
- Direct emissions (scope 1)
- 1,017,510 t
- Energy emissions (scope 2)
- 1,218,807 t
- Value chain emissions (scope 3)
- 9,369 t
- Women in the workforce
- 43.5%
- Carbon reduction policy
- Yes
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Fomento Economico Mexicano (FEMSA) enjoys a significant market presence in Mexico, particularly in the beverage industry. With its flagship brands like Coca-Cola and OXXO convenience stores, FEMSA has established itself as a leading player in the market.
- FEMSA operates in various sectors including beverages, convenience stores, fuel distribution, and pharmacies. This diversified portfolio helps in mitigating risks and generating stable revenue streams.
- FEMSA has consistently delivered strong financial results over the years. Its robust revenue growth, profitability, and cash flow generation have enabled the company to invest in expansion and innovation.
Weaknesses
- FEMSA relies heavily on the Mexican market for its revenue generation. Any economic or political instability in Mexico can have a direct impact on the company's financial performance.
- As consumer preferences evolve, FEMSA may face challenges in adapting its product offerings to meet the changing demands. Failure to anticipate and respond effectively to these shifts can lead to a loss of market share.
Opportunities
- FEMSA has the opportunity to expand its operations into emerging markets beyond Mexico, such as Brazil or India, where there is a growing middle class and potential for increased beverage consumption.
- The rising trend of health consciousness among consumers presents an opportunity for FEMSA to diversify its product range and introduce healthier beverages to cater to this segment's demand.
Threats
- FEMSA faces intense competition from both international and domestic players in its various business segments. Competitors with strong brand recognition and substantial resources can pose a threat to FEMSA's market position.
- Changes in government regulations and policies regarding product taxation, advertising restrictions, or environmental impact can pose challenges for FEMSA's operations and profitability.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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