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Deckers Outdoor DECK · USD

Consumer Discretionary · Textiles, Apparel & Luxury Goods · US listing · 🇺🇸 United States

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90.43

+4.29%

Close of 9 Nov 2026, in USD

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About Deckers Outdoor

From its filings with the US Securities and Exchange Commission

SEC filings

Deckers Outdoor is based in Goleta, California and is incorporated in Delaware. Its shares trade on NYSE under the ticker DECK. It is a member of the S&P 500. The SEC classifies its business as rubber & plastics footwear. In the fiscal year to 31 March 2026, it reported revenue of $5.47bn and net income of $1.02bn. At that date it held total assets of $3.69bn and shareholders' equity of $2.50bn.

Read the filing on SEC.gov ↗

Company facts

Sector
Consumer Discretionary
Industry
Textiles, Apparel & Luxury Goods
Listed since
1 Oct 1993
Employees
6,000
Website
deckers.com ↗
Head office
250 COROMAR DRIVE, GOLETA, CA, 93117
Incorporated in
DE
Classification
Rubber & Plastics Footwear
Filer status
Large accelerated filer

Leadership

Pay as last reported

  • Ms. Cynthia DavisIndependent Chairman of the Board$314,670
  • Mr. Stefano CarotiPresident, Chief Executive Officer, Director, since 2015$10.1m
  • Mr. Steven FaschingChief Financial Officer$4.6m
  • Mr. Marco EllerkerPresident - Global Marketplace
  • Ms. Anne SpangenbergPresident - Fashion Lifestyle$4.2m
  • Ms. Robin Spring-GreenPresident of HOKA$2.5m
  • Mr. Thomas GarciaChief Administrative and Legal Officer$3.2m
  • Ms. Angela OgbechieChief Supply Chain Officer
  • Mr. David PowersNon-Executive Director, since 2012$743,092
  • Mr. David BurwickIndependent Director$270,758
  • Mr. Nelson ChanIndependent Director$279,670
  • Mr. Juan FiguereoIndependent Director$309,670

Environmental, social and governance

Scores out of 100, from our data supplier

ESG
Overall
84
Environment
99
Social
99
Governance
55
Direct emissions (scope 1)
1,782 t
Energy emissions (scope 2)
6,878 t
Value chain emissions (scope 3)
1,074,028 t
Women in the workforce
62.99%
Carbon reduction policy
Yes
Human rights policy
Yes

SWOT analysis

AI-generated by our data supplier. Not written or checked by our editors.

AI-generated

Strengths

  • Deckers Outdoor Corp boasts a diverse and successful brand portfolio, which includes popular footwear brands such as UGG, Teva, HOKA ONE ONE, and Koolaburra. Each brand has its unique following and target market, allowing Deckers to cater to a wide range of consumers.
  • The company has an extensive distribution network that spans across multiple regions worldwide. This global presence enables Deckers to reach a large customer base and effectively distribute its products to various markets.
  • Deckers places great emphasis on innovation and continually invests in research and development to create unique and high-quality products. This commitment to innovation helps the company stay ahead of competitors and cater to changing consumer preferences.

Weaknesses

  • A significant weakness for Deckers is its reliance on seasonal demand, particularly for its UGG brand. The majority of sales for UGG products occur during the colder months, making the company's revenue vulnerable to fluctuations in weather conditions or fashion trends.
  • Deckers' products, especially those under the UGG brand, are positioned at a higher price point compared to many of its competitors. This premium pricing strategy may limit the company's market share in price-sensitive consumer segments.
  • Deckers is subject to fluctuations in the cost of raw materials, such as sheepskin and other materials used in its footwear. Rapid price changes can impact the company's profitability if it is unable to quickly adjust pricing or find suitable alternatives.

Opportunities

  • The increasing trend towards health and wellness, as well as outdoor activities, presents a promising opportunity for Deckers. The company's brands specializing in outdoor and athletic footwear, such as Teva and HOKA ONE ONE, are well-positioned to capitalize on this growing market segment.
  • Deckers can explore expansion opportunities in emerging markets, such as China and India, where there is a rising middle class with increasing disposable income. By leveraging its brand reputation and distribution network, the company can tap into these new consumer markets.
  • The growing prominence of e-commerce and digital channels provides an avenue for Deckers to enhance its online presence and drive sales. By investing in digital marketing strategies and improving its e-commerce platforms, the company can capture a larger share of the online footwear market.

Threats

  • The footwear industry is highly competitive, and Deckers faces intense competition from both established players and emerging brands. Competitors may offer similar products at lower price points or have stronger brand recognition, which could adversely affect Deckers' market position.
  • Deckers operates globally, which exposes the company to the risk of currency fluctuations. Changes in exchange rates can impact the cost of imported materials, manufacturing, and overall profitability, creating challenges in managing international operations.
  • As consumer preferences and fashion trends evolve, Deckers needs to closely monitor and adapt to these changes. Failure to anticipate and respond to shifting consumer trends may result in reduced demand for its products and potential loss of market share.

Sources and methodology

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