14.04
+0.21%
Close of 9 Nov 2026, in MXN
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About Becle SAB de CV
Its shares trade on BMV under the ticker CUERVO.MX. It has been listed since 8 February 2017. In the fiscal year to 31 December 2025, it reported revenue of MXN 43.09bn and net income of MXN 8.65bn. At that date it held total assets of MXN 106.10bn and shareholders' equity of MXN 70.22bn.
Becle SAB de CV is a alcoholic beverage producing company. The company is headquartered in Alvaro Obregon, Mexico, D.F.. The company went IPO on 2017-02-08. The firm focuses on the production, bottling, trade and distribution of alcoholic and non-alcoholic beverages. Its offer includes various types of tequila distributed under own Jose Cuervo brand name, non-alcoholic drinks, ready-to-drink beverages, as well as other distilled alcohols distributed under third-party brand names, including Three Olives, Hangar 1, Stranahan's, Bushmills and Boodles. Its distribution chain comprises operations in the United States, Mexico and other countries. In addition, the Company is involved in the farming and processing of blue agave. The firm owns a number of subsidiaries, such as Tequila Cuervo la Rojena SA de CV, Casa Cuervo SA de CV and Azul Agricultra y Servicios SA de CV.
Figures and description from our data supplier, not checked against the company's own report.
Company facts
- Sector
- Consumer Staples
- Industry
- Beverages
- Listed since
- 8 Feb 2017
- Employees
- 7,222
- Website
- cuervo.com.mx ↗
Leadership
Pay as last reported
- Mr. Juan Domingo Beckmann LegorretaChairman of the Board, Chief Executive Officer, since 2022
- Mr. Juan Francisco Beckmann VidalHonorary Chairman of the Board, Director, since 1972
- Mr. Rodrigo De La Maza SerratoChief Financial & Administrative Officer
- Mr. Peter VogtlanderChief Operations and Supply Chain Officer
- Mr. Gabriel Sander MunizChief Human Resources Officer
- Mr. Sergio Rodriguez MolledaGeneral Counsel, Non-Member Secretary of the Board of Directors, since 2021
- Mr. Shane HoyneManaging Director, EMEA & APAC
- Mr. Luis Fernando Felix FernandezManaging Director, US and Canada, since 2021
- Ms. Olga Limon MontanoManaging Director, Mexico and Latam
- Mr. Ivan Ramos AbreuDirector - Audit
- Mr. Ronald AndersonIndependent Director
- Mr. Ricardo Cervera LomeliIndependent Director
Environmental, social and governance
Scores out of 100, from our data supplier
- Overall
- 49
- Environment
- 63
- Social
- 69
- Governance
- 16
- Direct emissions (scope 1)
- 90,343.16 t
- Energy emissions (scope 2)
- 25,088.22 t
- Women in the workforce
- 23%
- Carbon reduction policy
- Yes
- Human rights policy
- Yes
SWOT analysis
AI-generated by our data supplier. Not written or checked by our editors.
Strengths
- Becle SAB de CV has several strong aspects that contribute to its success. One of its key strengths is its strong brand portfolio, which includes renowned brands like Jose Cuervo. This allows the company to attract a wide range of customers and cater to different market segments. Additionally, Becle SAB de CV benefits from a strong distribution network, which ensures its products reach consumers efficiently and effectively. The company also enjoys a solid financial position, enabling it to invest in marketing and innovation.
Weaknesses
- Despite its strengths, Becle SAB de CV also faces certain weaknesses that should be addressed. One significant weakness is its reliance on the performance of its key brands, which could be a vulnerability if any brand faces negative publicity or declining sales. The company also lacks diversification in terms of geographic presence, with a strong focus on the Americas. This dependence on specific markets increases its exposure to regional economic fluctuations and regulatory changes.
Opportunities
- There are several opportunities that Becle SAB de CV can capitalize on. One such opportunity lies in the growing demand for premium spirits, as consumers are increasingly willing to pay a higher price for high-quality products. Expanding into new markets, particularly in regions with emerging economies, presents another opportunity for the company. Furthermore, Becle SAB de CV can leverage technological advancements to improve its distribution efficiency and customer engagement through e-commerce and digital marketing.
Threats
- Becle SAB de CV must also consider the potential threats that could affect its business. The alcoholic beverage industry faces strict regulations and legal requirements, which could pose challenges to the company's operations and compliance efforts. Intense competition is another significant threat, with other major players in the industry vying for market share and consumer loyalty. Moreover, external factors like economic downturns or changes in consumer preferences could impact the demand for premium spirits and adversely affect the company's sales.
Sources and methodology
- Data on this tab
- Our data supplier
- Chart on the Overview
- TradingView
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